Area Manager (Consumer Brands)

Job Responsibilities:

• Build and maintain strong relationships with Modern Trade outlets, including store managers, retail chains, and category buyers.

• Ensure consistent product availability, proper stock rotation, and expiry management across assigned outlets.

• Achieve monthly, quarterly, and yearly sales targets for designated Modern Trade accounts.

• Negotiate product placements, shelf space allocation, display agreements, and promotional activities.

• Execute trade campaigns, promotional programs, and in-store activations effectively.

• Monitor competitor activities and identify potential opportunities for business growth.

• Maintain planogram compliance and ensure strong in-store visibility through proper merchandising standards.

• Coordinate closely with the Supply Chain and Distribution teams to ensure smooth product delivery and replenishment.

• Prepare regular sales forecasts, performance reports, and market feedback for management review.

• Supervise and support merchandisers or promoters to ensure operational efficiency (if applicable)

Requirements:

Education:

• Bachelor of Business Administration (BBA)

• Bachelor of Commerce (BCom)

Experience:

• 1 to 3 years of experience in Chemical Industries, Packaged Food/Beverage, Group of Companies, FMCG Manufacturing, Toiletries, or Wholesale sectors.

• Fresh graduates are also encouraged to apply.