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Area Sales Executive (Retail - cable and wire)

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Role Summary:
Responsible for achieving retail sales targets, expanding dealer network, and managing relationships within an assigned territory for wire and cable products.

Key Responsibilities:

  • Achieve monthly sales targets and market coverage
  • Develop and manage retail dealers and electrical stores
  • Conduct regular market visits and collect orders
  • Ensure product availability and visibility at retail outlets
  • Monitor competitor activities and report market insights
  • Follow up on deliveries, collections, and customer issues

Requirements:

  • Bachelor’s degree (Business/Marketing/Electrical preferred)
  • 1–3 years of retail sales experience (electrical/wires & cables preferred)
  • Strong communication and negotiation skills
  • Willingness to travel within territory

KPIs:

  • Sales target achievement
  • Dealer coverage & expansion
  • Timely collections
  • Product availability in outlets

Job Type: Full-time

Pay: Rs50,000.00 - Rs70,000.00 per month

Work Location: In person

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