Area Sales Manager

Job Description: Area Sales Manager

The Area Sales Manager (ASM) is responsible for driving sales growth, managing sales operations, and overseeing the performance of sales teams within a designated geographical area. This role ensures the implementation of company strategies, builds strong customer relationships, and maximizes revenue opportunities.

Key Responsibilities

• Develop and execute sales plans to achieve monthly, quarterly, and annual targets.
• Manage, guide, and motivate the sales team to ensure high performance.
• Identify new business opportunities and expand market reach.
• Build and maintain strong relationships with distributors, retailers, and key customers.
• Monitor competitor activities and market trends to develop effective sales strategies.
• Conduct regular market visits, review sales performance, and ensure proper market coverage.
• Coordinate with marketing, supply chain, and operations teams for smooth business functioning.
• Prepare sales reports, forecasts, and performance analysis for management review.
• Ensure compliance with company policies, pricing guidelines, and promotional activities.

Skills and Qualifications

• Bachelor’s degree in Business, Marketing, or related field (preferred).
• Proven experience in sales, preferably in FMCG, retail, or related industries.
• Strong leadership, communication, and negotiation skills.
• Ability to analyze data and make strategic decisions.
• Good market knowledge and customer-handling skills.
• Willingness to travel within the assigned area.

Job Type: Full-time

Pay: ₹35,000.00 - ₹60,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Work Location: In person