ASO And Marketing Specialist

We're Hiring: ASO & Marketing Specialist

About Zippy Technologies Pvt Ltd

Zippy Technologies Pvt Ltd is a rapidly growing software development company specializing in mobile applications, SaaS platforms, web development, AI-powered solutions, and digital products. We are looking for a talented and results-driven ASO & Marketing Specialist to join our team and help scale our mobile applications and digital products globally.

Key Responsibilities

App Store Optimization (ASO)

- Conduct keyword research and competitor analysis for mobile apps.
- Optimize app titles, descriptions, subtitles, and metadata.
- Improve app visibility and organic rankings on Google Play Store and Apple App Store.
- Monitor app performance, keyword rankings, and conversion rates.
- Create and optimize app screenshots, feature graphics, and store listings.

Digital Marketing

- Plan, execute, and optimize marketing campaigns.
- Manage app promotion strategies to increase downloads and user engagement.
- Analyze campaign performance and provide actionable insights.
- Develop growth strategies for user acquisition and retention.
- Collaborate with designers and developers to improve conversion rates.

Market Research & Analytics

- Research industry trends, competitors, and emerging opportunities.
- Track KPIs, installs, retention rates, and app performance metrics.
- Generate detailed reports and recommendations for business growth.

Requirements

✅ Minimum 2 years of experience in ASO and Digital Marketing.
✅ Strong understanding of Google Play Store and Apple App Store algorithms.
✅ Experience with ASO tools such as AppTweak, Sensor Tower, App Radar, Mobile Action, or similar platforms.
✅ Knowledge of keyword research, conversion optimization, and app growth strategies.
✅ Experience running marketing campaigns across various digital channels.
✅ Strong analytical and problem-solving skills.
✅ Excellent communication and reporting abilities.

Preferred Skills

- Experience with Google Ads, Meta Ads, and App Campaigns.
- Understanding of user acquisition and retention strategies.
- Familiarity with Firebase Analytics, Google Analytics, and App Store Connect.
- Creative mindset with a passion for app growth and performance marketing.

📍 Location: DHA Phase 2, Islamabad (Onsite)
🏢 Company: Zippy Technologies Pvt Ltd
💼 Experience Required: Minimum 2 Years
⏰ Job Type: Full-Time

What We Offer

✨ Competitive Salary Package
✨ Career Growth Opportunities
✨ Professional Working Environment
✨ Work on Innovative Global Projects
✨ Collaborative & Supportive Team Culture

How to Apply

Interested candidates can send their updated CV to
shahzaib@zippypk.com with the subject line:

"ASO & Marketing Specialist Application"

Join Zippy Technologies Pvt Ltd and help us build, market, and scale world-class digital products.

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