ASO Executive

Job Description:

ASO Executive (Android)

We are looking for a ASO Executive (Android) to support the growth of our Android mobile games by improving store visibility, keyword rankings, and organic downloads. The ideal candidate should have 1 to 1.5 years of experience in Android ASO, preferably within the gaming industry.

Key Responsibilities:

• Optimize Google Play Store listings, including titles, descriptions, keywords, and creatives.
• Conduct keyword research and competitor analysis using ASO tools.
  Perform A/B testing for store assets such as icons, screenshots, and feature graphics.
• Monitor app performance and analytics through Google Play Console.
  Track keyword rankings, installs, retention, and conversion rates, and share insights with the team.
• Collaborate with marketing, design, and product teams to improve app visibility and organic growth.
• Stay updated with Google Play Store trends, algorithm updates, and ASO best practices.
  
  Requirements:
• 1 to 1.5 years of experience in Android ASO, preferably in mobile game development.
• Good understanding of SEO concepts, keyword research, and app store optimization strategies.
• Familiarity with ASO tools such as Sensor Tower, AppTweak, App Annie, or similar platforms.
• Knowledge of Google Play Store guidelines and publishing processes.
  Strong analytical, communication, and problem-solving skills.
• Passion for mobile games and understanding of gaming market trends will be a plus.

Note: Please share links to the apps/games you have worked on along with your resume.

Location: Johar Town, Lahore.