Assistant Category Manager

Key Responsibilities

Category Strategy Development

• Analyze data and insights to determine industry and consumer trends in the footwear category.

• Create and implement a long-term strategic plan for the growth and development of the footwear category.

• Identify emerging trends, new opportunities, and shifts in consumer preferences within the footwear market.

• Develop exit strategies for unsuccessful products and optimize the product assortment accordingly. Category, Pricing & Promotions

• Lead category ranging, pricing, and promotional strategies across all sales channels (online, offline, etc.).

• Develop and implement promotional campaigns to drive sales and improve customer engagement within the footwear category.

• Monitor and analyze competitors’ pricing and promotional activities to ensure competitive positioning.

• Ensure pricing strategies align with overall company objectives and profitability goals. Merchandising & Product Positioning

• Lead the category management projects to optimize ranges, including planning and implementing merchandising strategies.

• Collaborate with the marketing and brand teams to ensure effective product positioning and visibility in the market.

• Ensure that the footwear category is correctly positioned to maximize its visibility and appeal to target customers.

• Collaborate with the design, creative, and marketing teams to develop compelling visual merchandising strategies.

Collaboration with Key Teams

• Work closely with the Brand Manager and Key Account Managers to expand product categories and drive cross-functional growth.

• Collaborate with the marketing team to create effective promotional strategies and drive consumer awareness.

• Partner with the operations team to ensure the timely availability of products and smooth supply chain execution.

• Collaborate with the sales and customer service teams to understand customer feedback and enhance the product offering.

Budget and Revenue Management

• Develop and manage the budget for the footwear category, ensuring revenue targets and margins are met.

• Monitor category performance, analyzing sales data and making recommendations for improvement.

• Ensure profitability by carefully managing costs, inventory levels, and sales margins. As a successful candidate, what you’ll bring:

Key capabilities Skills

• In-depth knowledge of category management and product lifecycle, with a specific focus on footwear.

• Strong understanding of marketing and sales operations processes and best practices.

• Expertise in analyzing large datasets, forecasting trends, and making data-driven decisions.

• Ability to manage vendor relationships and negotiate favorable terms.

• Experience with creating and executing pricing strategies and promotional plans.

• Proven ability to identify opportunities for growth and product optimization within the category.

• Ability to work in a fast-paced environment and manage multiple priorities simultaneously.

• Strong understanding of category strategy development, ranging, and pricing.

• Strong decision-making skills based on analysis and data, with the ability to take calculated risks to drive growth.

Abilities:

• Ability to work independently and collaboratively in a fast-paced environment.

Expected years of experience 5 years Educational Qualifications Bachelor’s degree in Business Administration, Marketing, or a related field. Core Competencies

• Account Leadership: Demonstrates ownership of key accounts through proactive relationship management, performance tracking, and strategic account planning.

• Market Intelligence: Continuously monitors market trends, competitor activities, and platform innovations to identify new business opportunities and improve brand positioning.

• Operational Agility: Quickly adapts to changing platform dynamics, manages multiple accounts efficiently, and ensures seamless coordination between teams.

• Performance Optimization: Focuses on measurable outcomes, using data insights to enhance visibility, conversion, and profitability across e-commerce channels.

Job Type: Full-time

Pay: ₹300,593.50 - ₹625,367.67 per year

Benefits:

• Provident Fund

Work Location: In person