Assistant Manager Digital Marketing

Assistant Manager – Digital Marketing

Position Title: Assistant Manager – Digital Marketing (Real Estate)
Location: Head Office, Plot# 55-A, SMCHS, Karachi | Dany Craft Tower, Preedy Quarters
Work Schedule: Monday – Saturday, 10:00 AM – 7:00 PM

Role Summary: We are looking for an experienced Assistant Manager – Digital Marketing to lead performance-driven campaigns, oversee brand positioning, and maximize online visibility for our real estate projects. The role requires strong expertise in digital strategy, paid ads, SEO, and social media to generate qualified leads and enhance sales conversions.

Key Responsibilities:

• Plan and execute digital marketing campaigns across Google, Meta, and other ad platforms.
• Manage paid media budgets and optimize for ROI.
• Oversee content strategy and creative execution across digital channels.
• Coordinate with sales team to align campaigns with real estate projects.
• Track, analyze, and report marketing KPIs weekly/monthly.
• Supervise and guide digital marketing executives & vendors.

Key Performance Indicators (KPIs):

• Achieve ≥ 1,000 qualified leads per month.
• Cost per lead (CPL) ≤ PKR 1,000.
• Website traffic growth ≥ 30% quarterly.
• Campaign ROI ≥ 150%.

Requirements:

• Bachelor’s/Master’s in Marketing, Business, or related field.
• 3–5 years of digital marketing experience (real estate preferred).
• Proven expertise in Google Ads, Meta Ads, SEO, and CRM tools.
• Strong analytical and leadership skills.

Job Type: Full-time

Pay: Rs100,000.00 - Rs130,000.00 per month

Application Question(s):

• Have you managed paid campaigns (Facebook Ads / Google Ads)? If yes, what was the average monthly budget you handled?
• Can you share an example of a campaign where you achieved measurable ROI?
• What is your current/expected Salary?

Education:

• Bachelor's (Required)

Experience:

• Digital Marketing: 3 years (Required)

Location:

• Karachi (Required)

Work Location: In person