Assistant Manager- SEO

Assistant Manager – SEO

Company: Amber (amberstudent.com)

Location: Pune (Work From Office- Viman Nagar)

Job Type: Full-time

About Amber

Amber is a global student accommodation platform helping students find and book ideal housing near top universities worldwide. With a presence in 100+ cities and partnerships with 300+ property providers , we’re transforming the student housing experience through technology, transparency, and data-driven growth .

Role Overview

We’re looking for a skilled and analytical Assistant Manager – SEO with 2–3 years of hands-on experience to scale our organic growth across global markets.

You will drive technical and content SEO initiatives , analyze performance data, track keyword rankings, and stay ahead of evolving trends like Google’s Generative Search (SGE/GEO) and Answer Engine Optimization (AEO) .

Key Responsibilities

• Conduct in-depth keyword research, URL mapping, and content gap analysis for service, city, and blog pages.
• Perform technical SEO audits (Screaming Frog, Google Search Console, PageSpeed Insights) and collaborate with developers to fix crawl, indexation, and Core Web Vitals issues.
• Monitor and report rank tracking across high-priority keywords and regions using Ahrefs and SEMrush .
• Build automated SEO dashboards/reports in Google Sheets and Looker Studio using advanced formulas.
• Perform competitor analysis to benchmark performance and identify new backlink/content opportunities.
• Implement and optimize schema markup (FAQ, Review, How-to, etc.) to enhance rich results and AI Overview visibility.
• Stay updated on Google algorithm changes , SGE/AEO developments, and zero-click SERP trends.
• Support link-building and content teams by surfacing high-opportunity pages and keywords.

Required Skills & Experience

• 2–3 years of SEO experience, ideally with marketplaces or global B2C platforms .
• Proficiency in Screaming Frog, SEMrush, Ahrefs, Google Search Console, and GA4 .
• Strong analytical skills with advanced Google Sheets/Looker Studio reporting.
• Expertise in rank tracking, SERP feature targeting, and competitor benchmarking .
• Knowledge of emerging trends like GEO/SGE, AEO, and entity-based search .
• Ability to collaborate with product, content, and engineering teams .

Bonus Points

• Experience in mobile/app SEO (ASO for iOS/Android).
• Familiarity with China-specific SEO platforms (Baidu, Sogou, Shenma).
• Exposure to international SEO strategies.
• Experience with Looker Studio connectors, automated reporting, or SEO-related Python scripts .

Why Join Amber?

• Work at one of the fastest-growing global student platforms .
• Solve high-scale SEO challenges across international markets.
• Flat hierarchy with high ownership and direct access to leadership.
• Collaborative team that values innovation, data, and transparency .