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Associate - Data Strategist
India
Company Overview:
CashKaro is India’s #1 cashback platform, trusted by over 25 million users! We drive more sales for Amazon, Flipkart, Myntra, and Ajio than any other paid channels, including Google and Meta. Backed by legendary investor Ratan Tata and a recent $16 million boost from Affle, we’re on a rocket ship journey—already surpassing ₹300 crore in revenue and racing towards ₹500 crore.
EarnKaro, our influencer referral platform, trusted by over 500,000 influencers, sends more traffic to leading online retailers than any other platform. Whether it’s micro-influencers or top- tier creators, they choose EarnKaro to monetize their networks. Here at EarnKaro, we empower influencers, content creators, and everyday users to monetize their reach by sharing affiliate links.
BankKaro is India’s fastest-growing platform for saving smartly on banking and finance products. We help users get the best deals on credit cards, loans, and more — while earning rewards.
Role Summary: Data Strategist (2–3 Yrs Experience)
This is a business strategy-first role enabled by data.
We’re looking for a Data Strategist who can go beyond dashboards to identify growth opportunities, bottlenecks, and revenue leaks across product, marketing, operations, and user journeys.
You’ll work directly with the Head of Data & Analytics, engage with cross-functional leaders, and build insight-driven frameworks that accelerate decision-making and drive real business outcomes.
If you think like a business owner, love problem-solving, and use SQL as your second language — this role is for you.
Key Responsibilities
Insight Discovery & Growth Strategy
Analyze product funnels, retention patterns, acquisition cohorts, and campaign efficiency to find growth levers.
Break down unstructured or messy datasets to extract key insights and trends.
Connect data patterns to business outcomes and suggest experiments or actions.
Business Partnering
Work closely with marketing, product, CRM, influencer, and ops teams to scope and solve critical business problems.
Build models, cohorts, or performance breakdowns that help stakeholders make faster, sharper decisions.
Own the narrative around “what’s working and what’s not” — with numbers and context.
Problem Solving & Opportunity Sizing
Identify revenue leaks, cost inefficiencies, and untapped customer segments.
Size impact of proposed product or marketing changes using historical and benchmark data.
Design scalable analysis frameworks that can be reused or automated.
Who You Are
2–3 years of experience in data, business analytics, consulting, or strategy roles.
Strong hands-on skills in SQL and Excel/Google Sheets.
Passionate about business thinking — you care about why the numbers move, not just how.
Comfortable working in ambiguous, fast-paced environments and figuring things out.
Clear communicator — able to translate data into narratives that drive action.
Must-Have Skills
Advanced SQL: You can slice, join, aggregate, and window like a pro.
Excel/Sheets: You can pivot, model, and summarize fast.
Any visualisation tool like PowerBI.
Analytical thinking: You’re hypothesis-driven and can dig through noise to find signal.
Business curiosity: You’re proactive in asking the right questions and proposing what to look at next.
Communication: You can explain your findings in clear, simple terms — both in writing and verbally.
Good-to-Have Skills
Exposure to product or marketing analytics
Familiarity with Redshift, Power BI, or similar tools
Experience with stakeholder communication or working cross-functionally
Any Python or scripting knowledge (optional, but a bonus)
Tools You’ll Use
SQL (Redshift / PostgreSQL)
Excel / Google Sheets
Power BI
Internal dashboards / tools
Slack, Confluence, Notion
Why Join Us
Work on real problems: Your insights won’t sit in slides — they’ll drive experiments, campaigns, and roadmaps.
High visibility: Work directly with functional leaders and founders.
Cross-functional exposure: Collaborate with marketing, CRM, product, and operations teams.
Business-first environment: We reward impact — not just activity or output.
Fast-growth company: Be part of a rocket ship scaling toward ₹500 Cr+ in revenue.
Sample Projects You Might Work On
Identify which user segments have the highest LTV and how we can acquire more of them.
Deep-dive into campaign efficiency across channels to reduce CAC by 15%.
Analyze cashback burn vs ROI to optimize margins without hurting growth.
Map drop-off points in key product funnels and quantify the revenue impact.
We’re looking for someone who thinks like a founder, solves like an analyst, and communicates like a strategist.
If that sounds like you — we can’t wait to work together.
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