Overview
Associate Director Product Management, you act as your clients' trusted advisor in leading the overall vision, strategy, roadmap, and prioritisation for a specific digital product, or products, within an engagement. You will collaborate with clients undertaking major Digital Business Transformation (DBT) engagements to understand their business, end-customer needs, and then constantly deliver value with fast increment cycles.
Your Impact
- Partner with client(s), strategists, experience leads, and architects to frame business goals and value pools from which we can shape product propositions that provide transformative business outcomes and customer experience
- Develop product vision, strategy, market/user research, by keeping the customer at the centre of everything we do while using design thinking tools
- Represent client in ideation workshops with cross-functional leaders where you identify new ideas, customer needs, pain points, and solution options
- Develop solution hypotheses iteratively, based on user research, and industry and market trend analysis
- Establish customer journey mapping to guide product development; then validate that learning with user testing
- Translate product vision into a roadmap containing well-defined, prioritised features that will realise the product vision and value
- Validate and present the business case to senior executives / stakeholders and lead business reviews to ensure the team prioritises the right features
- Serve as a voice of the customer among the cross-functional team, always understanding the customer needs
- Establish objective goals for the product with success and acceptance criteria using meaningful metrics, KPIs, and quantifiable business outcomes
- Masterfully apply Lean Agile practices and frameworks
- Collaborate with product owners, solution managers, and cross-functional product managers, to ensure alignment towards the same programme increment (PI) objectives
- Collaborate with system architects to envision and prioritise system enablers
- Represent industry best practice and market trends to assist the client in maintaining competitive advantage
- Build and maintain a trusting relationship with the client, teams, and vendors; develop influence without authority
- Inspire, lead, and mentor, a high-performing team of Product Analysts to continually facilitate improvements in developing and enhancing best-in-class digital products and services
Skills & Experience
- 10+ years of experience in product management, digital strategy, or related fields.
- Deeply rooted in Agile, Lean, and continuous delivery principles that maximise flow of value with a passion to extend this understanding throughout the organisation
- Demonstrated success creating digital products vision, strategy, experience, and enterprise solutions and services - from ideation to launch, including engineering and operational quality
- Experience working with a multi-disciplinary team on customer-focused products and services
- Proven ability in collaborating and leading Programme Increment (PI) cycles
- Significant industry knowledge and expertise within industry
- Proven ability to prioritise multiple demands and obtain buy-in from stakeholders
- Practice in workshop facilitation to cultivate the ideation
- Ability to define financials, ROI, KPIs, and forecasts, with success leveraging data to make decisions about product feature increments
- Proven track record of working with senior client stakeholder and diverse teams as a servant leader and steward of economic and customer value
- Mastery in leading change and inspire others to change behaviours
- Influencer in continuous learning and innovation
Set Yourself Apart With:
- Certified SAFe Product Owner/Product Manager designation
- Certified Agile Product Manager designation
A Tip from the Hiring Manager
A successful Product Manager at Publicis Sapient combines leadership skills, rooted on customer centricity, with tactical product management skills to drive the clients and team in releasing program increments every 10-12 weeks (or applicable frequency at client's organization).