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Automotive Content Writer

Role: Web Content Writer - Automotive

Employment Type: Full-Time

Location: In-Office in our Ohio City/Cleveland Location 5 Days Per Week

Travel: None

About The Role:
In this role, you’ll be responsible for writing compelling, consumer-focused content for client websites — including landing pages, blog posts, and other digital assets. You’ll collaborate closely with our design/development and digital marketing teams to bring content to life in ways that engage, inform, and convert car shoppers.

The ideal candidate is a strong writer with a passion for cars, an eagerness to learn about the automotive industry, and an interest in digital marketing best practices. This is a great opportunity for someone who loves cars and loves to write about a fast-paced industry.

Requirements:

  • Minimum 2 years of professional content writing experience in a digital, agency, or in-house environment
  • At least 1 year of experience in digital marketing, with an understanding of how content fits into broader marketing strategies
  • Basic knowledge of SEO best practices as they relate to web content, including keyword usage, metadata, and formatting
  • Experience navigating content management systems (CMS) such as WordPress
  • Proficient in Google Workspaces products like Docs, Sheets, and Drive
  • Excellent writing, editing, and proofreading skills across a range of tones and formats
  • Impeccable grammar, spelling, and attention to detail

Responsibilities:

  • Write high-quality content for client websites, including SEO-optimized landing pages, blog posts, and other digital assets
  • Manage content creation workflows to meet internal deadlines and ensure final deliverables align with project goals and intent
  • Research automotive topics to create accurate, engaging, and relevant content
  • Collaborate with the design/development and marketing teams to ensure content is well-integrated into the final product
  • Format and structure content for readability and web engagement
  • Create copy that motivates consumers to take action (e.g., inquire about a vehicle, schedule a test drive, or contact a dealership)
  • Adapt tone, style, and approach to align with client branding and audience expectations

The Ideal Candidate:

  • Is passionate about cars and eager to stay informed on new model launches and industry trends
  • Is excited to learn about the automotive industry and how digital marketing plays a role in consumer engagement
  • Has excellent writing and editing skills with the ability to adapt tone and style for different brands and audiences
  • Is a collaborative team player who works well with content, design, and digital marketing teams
  • Can manage multiple client projects simultaneously while staying organized and meeting deadlines
  • Takes initiative, asks questions, and thrives in a fast-paced, team-oriented environment
  • Understands the value of content that drives consumer action and supports SEO goals
  • Has a strong attention to detail and ensures final deliverables reflect the project’s goals and intent
  • Is willing to continuously develop their digital marketing knowledge and content writing skills

Benefits:

  • Your final compensation will be determined by your experience level and skillset
  • Compensation is reviewed annually
  • Medical, Dental, & Vision Insurance (Employer pays 50% of premiums)
  • Simple IRA + 3% Matching Opportunity
  • 10 Paid Time Off days in your first year + your birthday. 15 PTO days after 5 years with our company. 20 PTO days after 10 years with our company
  • Paid Holidays
  • Continuous Training Opportunities
  • Flexible Hours - This position requires employees to work onsite at our office for 7 hours per day. Our office is open from 7:00 AM to 6:00 PM, allowing you the flexibility to choose a schedule that works best for you within those hours

Pay: $45,000.00 per year

Benefits:

  • 401(k)
  • Dental insurance
  • Health insurance
  • Health savings account
  • Paid time off
  • Vision insurance

Experience:

  • Content Writing: 2 years (Preferred)

Ability to Commute:

  • Cleveland, OH 44102 (Preferred)

Work Location: In person

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