Role: Web Content Writer - Automotive
Employment Type: Full-Time
Location: In-Office in our Ohio City/Cleveland Location 5 Days Per Week
Travel: None
About The Role:
In this role, you’ll be responsible for writing compelling, consumer-focused content for client websites — including landing pages, blog posts, and other digital assets. You’ll collaborate closely with our design/development and digital marketing teams to bring content to life in ways that engage, inform, and convert car shoppers.
The ideal candidate is a strong writer with a passion for cars, an eagerness to learn about the automotive industry, and an interest in digital marketing best practices. This is a great opportunity for someone who loves cars and loves to write about a fast-paced industry.
Requirements:
- Minimum 2 years of professional content writing experience in a digital, agency, or in-house environment
- At least 1 year of experience in digital marketing, with an understanding of how content fits into broader marketing strategies
- Basic knowledge of SEO best practices as they relate to web content, including keyword usage, metadata, and formatting
- Experience navigating content management systems (CMS) such as WordPress
- Proficient in Google Workspaces products like Docs, Sheets, and Drive
- Excellent writing, editing, and proofreading skills across a range of tones and formats
- Impeccable grammar, spelling, and attention to detail
Responsibilities:
- Write high-quality content for client websites, including SEO-optimized landing pages, blog posts, and other digital assets
- Manage content creation workflows to meet internal deadlines and ensure final deliverables align with project goals and intent
- Research automotive topics to create accurate, engaging, and relevant content
- Collaborate with the design/development and marketing teams to ensure content is well-integrated into the final product
- Format and structure content for readability and web engagement
- Create copy that motivates consumers to take action (e.g., inquire about a vehicle, schedule a test drive, or contact a dealership)
- Adapt tone, style, and approach to align with client branding and audience expectations
The Ideal Candidate:
- Is passionate about cars and eager to stay informed on new model launches and industry trends
- Is excited to learn about the automotive industry and how digital marketing plays a role in consumer engagement
- Has excellent writing and editing skills with the ability to adapt tone and style for different brands and audiences
- Is a collaborative team player who works well with content, design, and digital marketing teams
- Can manage multiple client projects simultaneously while staying organized and meeting deadlines
- Takes initiative, asks questions, and thrives in a fast-paced, team-oriented environment
- Understands the value of content that drives consumer action and supports SEO goals
- Has a strong attention to detail and ensures final deliverables reflect the project’s goals and intent
- Is willing to continuously develop their digital marketing knowledge and content writing skills
Benefits:
- Your final compensation will be determined by your experience level and skillset
- Compensation is reviewed annually
- Medical, Dental, & Vision Insurance (Employer pays 50% of premiums)
- Simple IRA + 3% Matching Opportunity
- 10 Paid Time Off days in your first year + your birthday. 15 PTO days after 5 years with our company. 20 PTO days after 10 years with our company
- Paid Holidays
- Continuous Training Opportunities
- Flexible Hours - This position requires employees to work onsite at our office for 7 hours per day. Our office is open from 7:00 AM to 6:00 PM, allowing you the flexibility to choose a schedule that works best for you within those hours
Pay: $45,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Health savings account
- Paid time off
- Vision insurance
Experience:
- Content Writing: 2 years (Preferred)
Ability to Commute:
- Cleveland, OH 44102 (Preferred)
Work Location: In person