Job description
Automotive Experience Preferred (Workshop / Dealership / Service Reception)
Royal Cars is growing and marketing is increasing enquiries. We need a dedicated Automotive Service Booking Coordinator to manage all incoming calls and WhatsApp enquiries on our company phone, book inspections/appointments, follow up leads, and keep accurate lead tracking for our marketing agency (Enum).
Location: Dubai Investment Park 2 (DIP 2)
Working hours: Monday to Saturday, 9:00am – 6:00pm (workshop-based)
This is not a mechanic role — it is a fast-response customer handling + booking + tracking role.
Please do not apply if:
- You are not currently in Dubai / cannot work in DIP 2
- You cannot work Mon–Sat 9am–6pm
- You are not confident speaking and writing clear English
- You are not comfortable using WhatsApp Business + Google Sheets daily
Key responsibilities (day-to-day)
- Answer inbound calls and WhatsApp quickly and professionally on the company phone
- Qualify enquiries using a simple checklist (service needed, car details, urgency, location, budget expectations)
- Request photos/videos on WhatsApp when needed and share to workshop team
- Provide basic price guidance/ranges (as per Royal Cars price rules) and book inspection/appointments
- Follow up missed calls and open chats until closed (Booked / Won / Lost)
- Update our Google Sheets lead tracker accurately for every lead (source, service, outcome, value estimate, lost reason)
- Escalate technical questions to the manager/service advisor only when needed
- Maintain WhatsApp Business labels (New / Quoted / Booked / In Progress / Won / Lost)
Targets / KPIs
- Response time: calls answered fast + WhatsApp replies within minutes
- Daily lead log completion: 100% of leads recorded
- Booking rate improvement (more jobs booked from the same lead volume)
- Follow-up discipline (no leads left “hanging”)
Requirements (Automotive strongly preferred)
Preferred backgrounds:
- Workshop/service reception, dealership bookings, service advisor assistant
- Car rental bookings, motor insurance claims, parts counter (also acceptable) also car trading websites (Dubizzle etc.)
You must have:
- Experience in inbound customer service / bookings / sales support
- Strong spoken and written English (Arabic a plus; Hindi/Urdu a plus)
- Confident on phone, calm under pressure, polite but firm
- Highly organised: can manage multiple chats without losing track
- Comfortable using WhatsApp Business tools and Google Sheets
Salary & benefits
- Basic salary: AED 5,000 – 7,000 per month (depending on experience)
- Performance bonus: AED 500 – 2,000/month based on KPIs (bookings, tracking accuracy, response time, follow-ups)
- Benefits: visa + medical insurance + annual leave as per UAE law, company phone/SIM, training, bonus/incentives
How to apply (applications without this will be ignored)
Send:
- CV
- 30-second voice note in English introducing yourself
- Answer these 3 questions in your message:
- Are you currently in Dubai and able to work DIP 2, Mon–Sat 9am–6pm?
- What relevant experience do you have (workshop/dealership/car rental/claims/parts)?
- Write your WhatsApp reply to this customer: “Hi, need PPF price for G63”
Thank you..
Job Type: Full-time
Pay: AED5,000.00 - AED7,000.00 per month
Application Question(s):
- Do you have automotive workshop / dealership / service reception experience (Yes / Similar / No)
- Can work Mon - Sat 9am - 6pm (Yes/No)
- WhatsApp Business experience? (Yes / Basic / No)
- Google Sheets comfortable? (Yes / No)
- Based in Dubai and can work in DIP 2? (Yes / No)
- Expected salary (AED)?