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Beverage Program Manager & Trainer (Airport Concessionaire)
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IMI Agency
Beverage Program Manager & Trainer
Beverage Marketing Agency
Position Status: Full-time | Remote + Travel 50%+
Beverage Program Manager & Trainer
Beverage Marketing Agency
Position Status: Full-time | Remote + Travel 50%+
Location: Houston, TX or Orlando, FL
IMI’s Mission:
IMI Agency specializes in Building Better Beverage Business™ for our Hospitality Clients with innovative marketing programs and promotions, interactive food & beverage merchandising and operations tools, staff training, and recognition/reward programs for all channels in the Hospitality industry. IMI programs create brand value and opportunities with consumers while driving food and beverage sales and profits for our Hospitality Operator clients.
Job Description:
We have an opening for a creative, high-performing, well-organized, and forward-thinking Beverage Program Manager & Trainer to work within the beverage business of a leading airport concessionaire client. This Beverage Program Manager & Trainer will spend a significant percentage of time on-site in restaurants and bars throughout the Client Operators' portfolios, developing and enhancing beverage programs through training and educating staff on the brands within each location's beverage business. In this role, the Beverage Program Manager & Trainer will also develop, manage, and execute promotional events. The Beverage Program Manager & Trainer will work closely with IMI's Account Team and client Sr. Manager(s) of Beverage to align the beverage program with the venue identities. This person will participate in developing and executing strategies and tactics to enhance beverage program brands in client locations.
IMI’s Mission:
IMI Agency specializes in Building Better Beverage Business™ for our Hospitality Clients with innovative marketing programs and promotions, interactive food & beverage merchandising and operations tools, staff training, and recognition/reward programs for all channels in the Hospitality industry. IMI programs create brand value and opportunities with consumers while driving food and beverage sales and profits for our Hospitality Operator clients.
Job Description:
We have an opening for a creative, high-performing, well-organized, and forward-thinking Beverage Program Manager & Trainer to work within the beverage business of a leading airport concessionaire client. This Beverage Program Manager & Trainer will spend a significant percentage of time on-site in restaurants and bars throughout the Client Operators' portfolios, developing and enhancing beverage programs through training and educating staff on the brands within each location's beverage business. In this role, the Beverage Program Manager & Trainer will also develop, manage, and execute promotional events. The Beverage Program Manager & Trainer will work closely with IMI's Account Team and client Sr. Manager(s) of Beverage to align the beverage program with the venue identities. This person will participate in developing and executing strategies and tactics to enhance beverage program brands in client locations.
Critical Competencies:
Given the high visibility of IMI Agency within this Leading Chain Hospitality Operator, Beverage Suppliers, and Beverage Distributors B2C and B2B communities, along with the ethical, transparent, fiduciary, and legally compliant ethics of our company, all IMI team members must be intelligent, mature, well-polished, trustworthy, and have a high standard of ethics and leadership. You must have confidence and class in conducting IMI’s mission, but also know how to take constructive feedback and implement the necessary changes in performance and work, based on that feedback. You must dress and carry yourself in a manner that is superior to the standard, along with speaking and writing clearly.
Adaptability | Communication | Job-Related Business Focus | Planning & Organizing | Problem Solving | Teamwork | Technical Expertise | Work Habits
RESPONSIBILITIES:
- Perform R&D on beverage program trends, promotions, and target properties.
- Develop, manage, and execute promotional events for beverage program brands and supporting marketing materials for airport restaurants & bars, focusing on branded spirits, beer, wine, and non-alcoholic programs and atmospheres.
- Lead training initiatives through onsite visits, quarterly calls, and ongoing maintenance of digital resources, while also conducting on-site staff training for new unit openings.
- Monitor program performance through digital and in-person compliance audits; collect menus for detailed category reviews; provide timely follow-up with property leadership to implement necessary corrections; track and report results to superiors.
- Compile and present associated beverage program data on a periodic basis.
- Collaborate and support national beverage program partnerships to drive compliance.
- Travel is needed to support brand meetings, promotional events, new openings, renovations, and industry conferences.
- Act as a full member of the beverage task force teams, providing training and mentorship to bar staff and leadership
- Document and report recaps of training initiatives, successes, and areas of enhancement or further development.
- Perform other related duties as assigned.
- Travel of 50% or more.
QUALIFICATIONS AND SKILLS
- Follow-up and follow-through must be your mantra!
- Deep expertise in the alcoholic beverage industry, including product knowledge and the three-tier distribution system.
- Proven success in managing high-level projects from concept to execution.
- Strong understanding of beverage performance standards across various hospitality settings.
- Demonstrated creativity in designing and implementing beverage promotions.
- Comfort in making complex business decisions that balance innovation and profitability.
- Experience in mixology and craft cocktail development is a plus
- Cicerone, CSS, CSW, and WSET certification(s) are a plus.
- Minimum of four years in a leadership role in the restaurant/bar/hospitality industry
- In-depth understanding of spirits, wine, and beer, with a strong emphasis on product knowledge and modern bar environments.
- Understanding cost control, inventory management, and menu engineering.
- Understanding and knowledge of safety, sanitation, and food handling procedures.
- Experience working with third-party marketing teams and familiarity with funding structures and legal considerations are a plus.
- Willingness and ability to travel at least 50% to support meetings, openings, promotions, and conferences.
- Skilled in budget management and tracking expenditures with regular reporting.
- Effective communicator across all levels of management and staff, including high-level stakeholders.
- Clear and concise verbal and written communication skills.
- Adaptable to various management styles and team dynamics.
- Proactive problem-solver who takes initiative and contributes to solutions.
- Capable of managing multiple projects simultaneously with strong multitasking abilities.
- Experienced in data analysis, program evaluation, and developing metrics to measure success.
- High-energy interpersonal skills and a polished, professional demeanor.
- Ability to prioritize tasks and work independently with minimal supervision.
- Service-oriented with a client-first mindset and a hospitable approach.
If this describes you and you can work in a macro-managed environment and complete tasks with accuracy, we want to hear from you!
Salary: $85,000.00 - $100,000.00. Commensurate based on experience and demonstrated successes.
Benefits Offered:
- 401(k) with match *eligibility required
- 18-21 Annual Company Holidays
- 3 Weeks PTO + monthly appointment days
- 3 separate medical plan options w/ a fully employer-paid options for employees
- Dental
- Vision
- Life and LTD/STD
- Accident & Cancer Plans
- Legal & Pet Insurance
- Confidential Employee Assistance Program + Financial Assistance and Mapping
- Summer Fridays/ Refresh Fridays, and more!
Contact: www.imiagency.com/careers | HRDept@imiagency.com
IMI Agency is an equal-opportunity employer. We celebrate diversity and are committed to an inclusive environment for all employees.
IMI Agency (Incentive Marketing, Inc.) specializes in Building Better Beverage Business™ for Hospitality Clients through innovative marketing programs and promotions, interactive food & beverage merchandising and operations tools, staff training, and recognition/reward programs across the Chain Hospitality industry. For over 30 years, we have maintained a singular focus: to manage in the best interests of our brand investors and clients.
IMI Agency is an equal-opportunity employer. We celebrate diversity and are committed to an inclusive environment for all employees.
IMI Agency (Incentive Marketing, Inc.) specializes in Building Better Beverage Business™ for Hospitality Clients through innovative marketing programs and promotions, interactive food & beverage merchandising and operations tools, staff training, and recognition/reward programs across the Chain Hospitality industry. For over 30 years, we have maintained a singular focus: to manage in the best interests of our brand investors and clients.
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