Brand Designer

This role is an exciting opportunity for a creative brand designer to shape the visual identity of a new Grab & Go food truck concept in Muscat. The project centers on developing a bold, modern, and highly photogenic brand for a street-style sandwich business targeting a social media-savvy audience. The ideal candidate will have a strong portfolio in branding, particularly for food & beverage or lifestyle brands, and a keen understanding of current trends in visual identity and social media aesthetics. You will be responsible for crafting a memorable brand that stands out both in-person and online, ensuring every touchpoint is optimized for shareability and visual impact.

Deliverables

• Design a distinctive logo that captures the brand’s urban, trendy, and camera-first ethos
• Develop a comprehensive brand identity, including color palette, typography, and visual style guidelines
• Create packaging designs for food boxes, wrappers, and other takeaway materials
• Design both print and digital menus optimized for visual appeal and clarity
• Provide basic brand guidelines to ensure consistent application across all platforms
• Deliver all final assets in source and editable file formats
  
  

Requirements

• Proven experience in brand design, ideally for F&B, hospitality, or lifestyle sectors
• Strong portfolio demonstrating bold, modern, and visually impactful branding work
• Expertise in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and other relevant design tools
• Understanding of social media trends and ability to create photogenic, shareable assets
• Ability to translate brand strategy into compelling visual concepts
• Excellent communication skills and ability to work independently to meet deadlines
• Availability to deliver the project within a flexible 1–3 week timeline
  
  

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