Brand Designer (Product & Packaging Focus)

JJob Title: Graphic Brand Designer (Product & Packaging Focus)

We are seeking a talented and strategic Graphic Brand Designer to elevate our brand presence across retail shelves. This role is ideal for a creative professional who understands not only visual design, but also consumer behavior and purchasing psychology.

Our company is launching multiple food products, including chocolate and spreadable creams, and we need a designer who can create eye-catching, cohesive, and memorable branding that stands out in a competitive retail environment.

Key Responsibilities:

• Develop and execute strong brand identities across multiple product lines
• Design packaging that is visually compelling and optimized for retail shelf impact
• Apply strategic thinking to design decisions, considering target customers and buying behavior
• Create cohesive visual systems including color palettes, typography, layout, and product presentation
• Collaborate with our team to ensure brand consistency across all products and marketing materials
• Continuously refine and elevate the overall brand look and feel

Qualifications:

• Proven experience in graphic design with a strong portfolio (branding and packaging required)
• Experience designing for physical products, especially retail packaging
• Strong understanding of color theory, composition, and visual hierarchy
• Ability to think strategically about customer perception and buying decisions
• Experience working with food or consumer packaged goods (CPG) is a plus
• Proficiency in industry-standard design tools (Adobe Creative Suite, etc.)

What We’re Looking For:

• A designer who can turn ideas into bold, eye-catching visuals
• Someone who understands how design influences customer purchasing decisions
• A creative thinker who can build a brand that stands out on crowded shelves
• A long-term partner to grow with us as we expand into multiple products

Pay: $55,600.00 - $68,640.70 per year

Work Location: In person