Brand Manager

Company Description

In 2017, Kuzeyden marked a significant milestone in the water industry, introducing its BPA-free and transparent carboy as it commenced operations in Istanbul. Following the success of the carboy, Kuzeyden expanded its product line to include PET bottles, transcending national borders to establish a presence among international consumers.

With a core commitment to fostering a healthy lifestyle, environmental stewardship, and support for sports, Kuzeyden proudly assumed the role of the official water sponsor for various sporting disciplines.

Today marks the dawn of a fresh chapter for Kuzeyden, where our commitment to innovation, technological progress, ongoing growth, open communication, sustainability, and fairness remains unwavering. We firmly believe that there are no limits to what we can achieve when guided by these principles. As we embark on this new phase, we are energized by the opportunities ahead and remain dedicated to making a meaningful impact in every endeavor we undertake.

(Location: Ataşehir/İstanbul)

Essential Qualifications

• Bachelor’s degree in a relevant field, preferably in Business Administration, Marketing, or Industrial Engineering
• Minimum 6 years of brand marketing experience in the FMCG sector
• Excellent skills in organization, planning, time management, and budget control
• Strong communication and analytical skills, with proven competence in planning and reporting
• Ability to generate innovative ideas and new initiatives to drive sales growth and strengthen brand equity
• Proficiency in MS Office programs
• Fluency in English
  
  

Key Responsibilities

• Lead 360° brand marketing activities in line with the overall brand strategy and company objectives
• Manage agency relationships: prepare clear, actionable briefs and review creative outputs for brand consistency and alignment
• Oversee campaign communications, including digital advertising and social media operations
• Monitor and manage the brand’s annual marketing budget
• Take ownership of new product development processes including packaging, pricing, and product positioning
• Identify tactical growth opportunities and support the Marketing Manager in spotting strategic initiatives through data analysis
• Analyze and report on market trends, digital marketing performance, and competitor activities to identify growth areas and improve competitiveness
  
  

Unleash Your Potential At a Company That Values You

• Build trust and collaboration: Be part of a modern enterprise where partnership and respect fuel success.
• Embrace the challenge: Dive into a diverse and demanding role within a high growth and agile organization.
• Shape your future: Grow with us through development and training opportunities designed to help you achieve your career goals.
• Stability and innovation: Be part of a sustainable, data-driven, tech enabled company with a dynamic start-up spirit.
• Make a difference: Contribute to something meaningful where talent across all fields is valued and impactful.
• Share your love for drinks, fuel your career: Collaborate with industry enthusiasts and unlock your potential.