Brand Manager

Note: Experience working in an FX/CFD retail broker is mandatory.

Company Information

• Our client is a well-established, global financial services organization operating in the FX/CFD and online trading space. With a strong international footprint, the company serves both retail and institutional clients across multiple regulated markets. The organization is known for its commitment to transparency, compliance, and innovation, offering a wide range of trading products and platforms supported by robust technology and risk management frameworks.

• The company places strong emphasis on brand credibility, customer trust, and long-term growth, supported by multi-channel marketing initiatives and high-profile sponsorships. Operating in a highly regulated environment, the business collaborates closely with legal and compliance teams to ensure all brand and marketing activities meet regulatory and brand-safety standards.

Key Responsibilities

• Lead and execute a global brand strategy for Forex/CFD, institutional, and Prop trading audiences.
• Turn market and customer insights into targeted, high-impact campaigns.
• Collaborate with stakeholders to deliver quarterly and annual marketing plans focused on growth and brand equity.
• Drive multi-channel campaigns across TV, print, OOH, digital, social, and audio.
• Manage social, content, regional marketing teams, and external creative/media agencies.
• Track performance and provide data-driven reporting, including ROI across retail and institutional segments.
• Monitor competitive, regulatory, and customer trends to refine brand positioning.
• Oversee sponsorships and ensure full utilisation of rights, assets, and deliverables.
• Develop and execute sponsorship activation plans to maximise exposure and ROI.
• Manage partner relationships, negotiate renewals, and assess sponsorship performance with clear KPIs.
• Work with legal, compliance, and commercial teams to meet regulatory and brand-safety standards.
• Support global and regional event execution including expos, conferences, and hospitality activities.

Interested candidates can send their profiles to sahil@fintop.co.uk or contact +44 2038542565.