Brand & Marketing Executive (Strategic Growth & Positioning)

Location

Pakistan (Primary) – Supporting US & Saudi Arabia Markets

On-site / Hybrid

About Jade

Jade is a governance-first, architecture-led technology firm delivering enterprise-grade solutions across AI, cloud, cybersecurity, and digital infrastructure.

Operating across the United States, Saudi Arabia, and Pakistan, Jade is building a global presence focused on high-value, compliance-driven technology services.

The organization is transitioning from system integration to a strategic digital transformation and governance partner.

Role Overview

The Brand & Marketing Executive will function as a strategic marketing operator, responsible for:

- Building Jade’s global brand positioning

- Supporting outbound growth and pipeline generation

- Creating high-quality, enterprise-grade content

- Enabling sales through structured marketing initiatives

This is not a basic marketing role. The role requires ownership, strategic thinking, and execution capability.

Key Responsibilities

1. Brand Positioning & Messaging

- Translate Jade’s strategy into clear, consistent messaging

- Maintain alignment across:

- Website

- Profiles (US, KSA, Global)

- Proposals and decks

- Ensure brand reflects:

- Enterprise credibility

- Governance-first positioning

- High-value services

2. Content & Thought Leadership

- Develop content for:

- LinkedIn (primary channel)

- Website

- Case studies and use cases

- Whitepapers / insight pieces

- Focus on:

- AI, Cloud, Cybersecurity, Compliance

- Industry trends (US & KSA markets)

3. Outbound Marketing Support

- Work closely with GTM Engineer to support outbound campaigns

- Assist in:

- Email campaigns

- Messaging frameworks

- Lead engagement content

4. Sales Enablement

- Support sales teams with:

- Proposal content

- Pitch decks

- Capability documents

- Ensure all materials are:

- Professionally structured

- Consistent with positioning

5. Digital Presence Management

- Manage and improve:

- LinkedIn company presence

- Website content updates

- Ensure consistency and quality of communication

6. Market Intelligence Support

- Research:

- Industry trends

- Competitor positioning

- US and KSA market insights

- Provide inputs to leadership and sales teams

Required Qualifications

Experience

- 2–5 years in marketing, branding, or content roles

- Experience in B2B, technology, or services industry preferred

Skills

- Strong written and verbal communication

- Ability to understand technical concepts and translate into business messaging

- Content creation and storytelling

- Understanding of digital marketing fundamentals

- Research and analytical thinking

Tools (Preferred)

- LinkedIn marketing tools

- Content and design collaboration tools

- Basic understanding of CRM / marketing tools

Key Traits

- Ownership mindset

- Attention to detail

- Ability to work independently

- Structured thinking

- Curiosity about technology and business

What Success Looks Like (First 6–12 Months)

- Clear and consistent brand messaging across all materials

- Strong LinkedIn presence and engagement

- High-quality sales and proposal content

- Contribution to outbound campaigns and lead generation

- Improved brand perception in US and KSA markets

Why Join Jade

- Opportunity to shape a global technology brand from early stage

- Exposure to international markets (US & Saudi Arabia)

- Work closely with leadership on strategy and growth

- High ownership and career growth potential

Compensation

- Market-competitive salary

- Performance-based growth

- Learning and development support

- Exposure to global projects

Reporting Line

Reports to: CEO

Works closely with: GTM Engineer, Sales, Enterprise Architecture, and Leadership

Employment Type

- Full-time

Jade is building a high-performance, globally positioned organization. This role is critical in shaping how the market sees us.

Application Question(s):

• Are you currently based in Islamabad and willing to work onsite at our office located in Gulberg Green, Islamabad?
• What is your expected monthly salary?
• Do you have good written and verbal communication skills in English?
• How soon can you join if selected?

Job Type: Full-time

Work Location: In person