Brand & Marketing Specialist & Executive

getirfinans operates within Banking as a Service model, having established partnerships with players at banking sector. getirfinans has quickly become a favorite banking mobile application—reaching 1.5 million users and counting; with its daily interest-earning account, low-interest loans, competitive foreign exchange rates, free money transfers, and cards delivered within minutes.

What You’ll Do:

• Work closely with the brand team to help shape and bring to life brand communication strategies that reflect our dynamic and fast-growing culture
• Take an active role in content creation across multiple touchpoints — from ATL campaigns to website, SEO, blog content, in-app and social media
• Support the planning and execution of the marketing calendar, coordinating workflows with creative teams, agencies and internal stakeholders
• Assist the media planning process in collaboration with the media agency, especially for ATL channels TV, OOH and radio
• Monitor, analyze and report on the performance of both digital and traditional media campaigns to help optimize future efforts
• Contribute to brand and communication strategies by supporting key projects
• Support and help coordinate corporate and internal communication projects

What You’ll Bring:

• 2–4 years of experience in brand communication, marketing or a related field (experience in the finance or fintech sector is a plus)
• A bachelor’s degree in marketing, business or a similar discipline
• Hands-on experience with 360 marketing campaigns across channels such as TV, OOH, digital, print and social media
• Familiarity with working alongside creative teams and agencies
• Comfortable working in a fast-paced, dynamic environment and managing multiple priorities simultaneously
• A strong sense of organization, ownership and attention to detail
• Clear and confident communication skills, both written and verbal
• A curious mindset — eager to learn, grow and continuously improve

Diversity makes us stronger. Our diverse cultures, backgrounds, beliefs, values, abilities, and lifestyles help us learn from each other. We’re proud to strive for a genuinely diverse and inclusive workplace. We know we can do better though. That’s why we hire and promote people with equity and equality in mind.

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