Brand Specialist

New York Coffee & Peroz Healthy Eatery are looking for a Marketing Strategy & Operations Manager to help strengthen our brand presence and bring structure, clarity, and consistency to our marketing efforts.

This role is for someone who can think strategically and execute operationally — someone who understands branding, content direction, and how to turn ideas into clear weekly action.

What You’ll Do:

Brand & Strategy

• Define and refine New York Coffee’s brand positioning, tone, and messaging

• Set clear content pillars and campaign themes

• Build marketing strategies that align with business goals (growth, launches, collaborations)

Marketing Operations

• Translate strategy into monthly and weekly content plans

• Brief and manage content creators (reels, visuals, scheduling)

• Create structure around workflows, timelines, and approvals

• Ensure consistency across Instagram, in-store messaging, and campaigns

Performance & Optimization

• Track what’s working and what’s not

• Optimize content and campaigns based on results

• Bring clarity and focus to marketing efforts (less noise, more impact)

Who We’re Looking For

• Experience in marketing strategy, brand management, or marketing operations

• Strong understanding of content, social media, and branding

• Organized, structured, and execution-focused

• Experience in F&B, lifestyle, or hospitality is a strong plus

• Comfortable working with creative teams and guiding them with clear direction.

Why This Role

• You’ll play a key role in shaping and growing the brand

• You’ll work closely with leadership and have real influence

• Opportunity to grow into a senior marketing leadership role

How to Apply

Please send:

• Your CV

• Any other work you have done as well

• A short note on your experience with brand strategy and execution

Job Type: Full-time