BTL Marketing Manager

Join Our Dynamic Team at Dunlop Tyres India to plan, execute, and manage marketing campaigns that strengthen brand presence, generate leads, and drive sales. This role covers BTL and Social Media marketing, engaging customers, dealers, and distributors through impactful campaigns and events.

Key Responsibilities:
· Execute BTL campaigns by dealer engagement programs, road-shows, trade promotions & on-ground activations.
· Coordinate with team/agencies for creatives & media buying.
· Support product launches, conduct market research & manage vendor relations.
· Track marketing budgets & ensure consistent brand messaging

Requirements:
· Bachelor’s in Marketing/Business.
· 2–5 yrs experience (automotive/tyre industry preferred).
· Strong BTL strategy knowledge
· Excellent communication, project management & analytical skills.
· Willingness to travel frequently

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹45,000.00 per month

Benefits:

• Paid sick time

Work Location: In person