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Business Development Executive – Marketing Agency

Role Summary

Digital Khidki is a strategy-led marketing & branding agency working with high-visibility brands. We are looking for a Business Development & Partnerships Lead who can build relationships, open doors, and create qualified conversations — not push services.

This role focuses on research-driven outreach, partnerships, and meeting generation. Closing will be founder-led initially.

Key Responsibilities

1. Outbound Brand Outreach

  • Identify and shortlist 80–120 target brands per month
  • Research decision-makers (Founders, CMOs, Marketing Heads)
  • Initiate conversations via:
  • Email
  • LinkedIn
  • Strategic introductions
  • Write customised, thoughtful outreach messages (no mass spam)

2. Partnerships Development

  • Build relationships with:
  • PR agencies
  • Media houses
  • Production companies
  • Real estate consultants / channel partners
  • Position Digital Khidki as a preferred marketing partner

3. Meeting Generation & Pipeline Tracking

  • Book qualified discovery calls for the founder
  • Maintain CRM / pipeline tracker
  • Follow up professionally without pressure

4. Market Intelligence

  • Track:
  • Which industries respond best
  • What messaging works
  • Competitive positioning insights
  • Share weekly learnings with leadership

What This Role Is NOT

  • Cold calling random databases
  • Hard selling or discount pushing
  • Chasing unqualified leads

Ideal Candidate Profile

Must-have:

  • Strong written communication (English + professional tone)
  • Ability to research brands and decision-makers
  • Comfortable with rejection & follow-ups
  • Understanding of marketing / branding services
  • Calm, confident personality

Good-to-have:

  • Agency or brand marketing experience
  • LinkedIn outreach experience
  • Partnerships / alliances exposure

Job Type: Full-time

Pay: ₹11,826.28 - ₹60,000.00 per month

Work Location: In person

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