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Business Development Representative and Marketing Coordinator (Home Care Agency)

Experience the SYNERGY HomeCare difference, where we are united under one purpose, to bring wholehearted, life-energizing care to as many people as possible - on their terms, in their own homes. And that starts with compassionate, care-minded people like YOU! When you join the SYNERGY HomeCare team as a Marketing Coordinator, you will feel appreciated, recognized, and rewarded.

Do you:

  • Enjoy serving others?

  • Excel at selecting and hiring great employees?

  • Take charge with a warm smile?

We are seeking a motivated and results-driven Marketing Coordinator or Business Development Representative who can confidently answer 'yes' to these questions. At SYNERGY HomeCare, we create a world of care at home for all, which means you will have the opportunity to recruit and hire a dedicated team to care for a wide variety of people across all ages and abilities. We are seeking a Recruiting Manager to join our independently owned and operated national agency.

We are scheduling interviews immediately for the Marketing Coordinator position. What you should know about the Marketing Coordinator position with SYNERGY HomeCare:

Recruiting Manager Benefits:

  • Competitive pay ranges between ($22 -$26 an hour)

  • Paid earned vacation and travel allowances

  • Flexile schedule

  • Opportunity for career growth

  • Supportive, mission-driven team culture

  • Liability Insurance, Workers’ Compensation coverage, and unemployment insurance

Recruiting Manager Responsibilities:

  • Promoting our home care services to the community.

  • Develop and implement marketing plans aligned with agency growth goals.

  • Establishing new recruiting avenues for excellent caregivers.

  • Build and maintain relationships with referral sources (hospitals, discharge planners, physicians, senior living communities, case managers)

  • Developing personal relationships with potential new caregivers through the hiring process.

  • Plan and execute community outreach activities, presentations, and events.

  • Manage digital marketing efforts, including website content, SEO, online listings, email campaigns, and social media.

  • Track and analyze marketing performance metrics (leads, conversions, referral sources, ROI).

  • Manage marketing budget and vendor relationships as applicable.

Recruiting Manager Requirements:

  • Experience – Knowledge of recruiting, interviewing, experience in business development, sales, or marketing, and one year of experience in home care preferred.

  • Experience in marketing, healthcare marketing, or community outreach.

  • Strong communication and interpersonal skills.

  • Knowledge of the healthcare landscape and referral networks is a plus.

  • Ability to work independently and as part of a collaborative team.

  • Organized, self-motivated, and goal-oriented.

  • Passion for serving seniors and family

  • Valid driver's license and reliable transportation (travel to referral sources required).

  • Education – Associate degree, preferably a Bachelor's degree in business, marketing, healthcare administration, or a related field.

  • Skills – Identify and engage potential clients, family decision-makers, and referral sources.

  • Basic graphic design or content creation skills.

  • Develop and execute strategies to increase visibility and market share in the local home care market.

  • Meet or exceed monthly and quarterly growth targets.

  • Track outreach efforts, leads, and referral activity in CRM software or internal tracking systems.

If you would like to join our outstanding team at SYNERGY HomeCare, apply today!

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