Business Intelligence Analyst

About Daraz:

Founded in 2015, Daraz is South Asia’s leading e-commerce platform in Pakistan, Bangladesh, Sri Lanka, Nepal and Myanmar. It empowers more than 100,000 active sellers with world-class marketplace technology to reach the fast-growing consumer class in a region of 500 million people. Through Daraz Express and Daraz Pay, it operates the most efficient and digitalized logistics and payments infrastructure in its markets. Daraz’ vision is to be a champion of South Asia serving 100 million customers and businesses by 2030.

For more information, please visit www.daraz.com.

Key Responsibilities:

Customer Experience & Strategic Analytics

• Lead deep-dive analyses to identify major friction points across the buyer journey and recommend improvements that drive NPS, CSAT, and issue resolution rates.
• Proactively monitor and interpret CXP performance trends, elevating insights to senior stakeholders with clear business storytelling.
• Own analytical workstreams for major company-wide initiatives (NPS revamping, product, launches, operational changes).

Dashboarding, Data Ownership & KPI Governance

• Design, automate, and maintain scalable BI dashboards (PowerBI/Tableau) for regional stakeholders.
• Ensure KPI governance, metric alignment, and data accuracy across CXP reporting layers.

Root Cause Analysis & Problem-Solving Leadership

• Lead root cause analyses for high-priority customer issues, working collaboratively with Ops, Product, and Tech.
• Conduct and guide advanced analytics such as cohorting, segmentation, A/B testing.

Cross-Functional Influence

• Act as a BI partner to Key CXP stakeholder - deeply understanding business challenges and shaping analytical solutions.
• Manage and prioritize complex analytical pipelines and ad hoc requests, ensuring timely delivery and clear communication.
• Mentor junior analysts (S1), providing guidance on SQL, dashboarding, and analytical frameworks.

Operational Excellence & Automation

• Develop automation solutions to replace recurring manual reporting.
• Troubleshoot data flow issues, validate upstream pipelines, and work closely with DE/Tech teams to strengthen data infrastructure.

Required Skills/Abilities:

• Bachelors degree in a STEM field from a reputable institution.
• 3+ years of experience in an analytical, BI, or data-focused role, preferably in a fast-paced or high-scale environment.
• Expert-level SQL proficiency with hands-on experience in handling complex datasets.
• Strong command of PowerBI/Tableau, including data modeling, calculated fields, and dashboard design best practices.
• Advanced Excel; Python proficiency is a plus.
• Strong ownership mindset - able to independently structure work, manage competing priorities, and deliver under tight timelines.
• Excellent communication, business understanding, and problem-solving skills.

What We Offer:

• International working environment in a start-up setting, and a unique opportunity to learn from the best in e-commerce (Alibaba Group).
• A platform to learn from Alibaba's world-leading ecosystem.
• Rigorous training and exposure in team management, leadership, business analytics, and operations.
• An opportunity to train the next generation of business leaders in the e-commerce industry.
• Competitive salary and incentive package.