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Category & Customer Insights Mgr

Location

North Carolina

City

Greensboro

Role Type

Permanent

WHO WE ARE

ITG Brands is the third-largest tobacco company in the USA with offerings of some of the most well-known cigarette, cigar, and e-vapor brands. As a member of the globally recognized Imperial Brands PLC family, we are a forward-thinking partner with operational integrity.


ITG Brands is committed to putting consumers at the center of what we do, while creating an innovative workplace where inclusion, creativity, and bold thinking drive progress. This empowers us to bring our true selves to work, to collaborate more effectively through showing our passion and being confident to bring new ideas to the table.


We are not afraid to seize opportunities and make things happen – both individually and collaboratively. We strive to exceed expectations by seeing things differently and doing things differently. This truly is a place where we all share a challenger mindset which drives our success.

What You Will Do

  • JOB SUMMARY
Work closely with multiple business areas and key customers to identify category growth opportunities, ensure integration and consistency of category messages, assortment strategy, and merchandising principles to help achieve annual targets and goals.
  • WHAT YOU WILL DO


(This list is not exhaustive and may be supplemented as necessary by the Company)

  • Insight Development & Deployment

  • Own assortment and space planning recommendations in partnership with Sales.

  • Own wholesaler category planning sessions.

  • Collaborate with multiple business areas to develop Category Leadership Stories.

  • Customer Selling & Execution

  • Develop joint business partnerships, in partnership with Field Sales personnel, to deliver category reviews and achieve sales objectives.

  • Support wholesale, national and independent accounts as needed on ad-hoc insights needs & building relevant dashboards and scorecards.

  • Develop compelling sales stories by leveraging data and insights.

  • Business Planning

  • Support annual business planning.

  • Support development of distribution targets and performance measures across customers.

  • Contribute to joint business planning with wholesale and retail accounts.

  • Communication & Insights

  • Analyze on-going category and customer trends.

  • Leverage shopper data to connect our consumers at retail.

  • Develop and maintain regular performance reporting with MSAI, IRI and Scan data.

  • Partner with other business areas to stay ahead of industry, category & brand issues, and trends and identifies target opportunities.

  • Perform other job-related duties as assigned.

Qualifications

  • REQUIRED MINIMUM QUALIFICATIONS:


Education and Experience:

  • Bachelor’s degree in Business Administration, or related field of study and 5+ years related work experience or High School Diploma/GED and 9+ years related work experience.

Experience:

  • Category insights in Consumer-Packaged Goods industry

  • Syndicated Scan and Panel Data Analysis (IRI, Nielsen, Numerator)

  • Space management software (JDA)

  • Managing large data sets

  • Must possess a valid driver’s license issued from state in which employed.

  • Must be 21 years of age or older.

Knowledge of:

  • Advanced proficiency in Power BI and Microsoft Office (Outlook, Word, Excel, & PowerPoint), and Microsoft Teams.

  • Retail merchandising and in-store execution strategies and tactics.

Skilled in:

  • Verbal and written communication

  • Attention to detail

  • Problem/situation analysis

  • Effective time and task management

  • Multitasking capabilities

  • Flexibility and adaptability

Ability to:

  • Communicate to a broad and diverse audience.

  • Plan, organize, prioritize, and manage projects or programs.

  • Maintain effective working relationships.

  • Demonstrate critical thinking.

  • Work with diverse populations and varying education levels.

  • Receive and communicate information orally and in writing.

  • Prioritize assignments, workload, and manage time accordingly.



  • PREFERRED QUALIFICATIONS:

Experience:

  • Working with primary research

Work Environment and Physical Demand

  • Requires light physical effort. Occasionally lifts or moves light objects (under 10 lbs.).

  • Walks, sits, or stands for prolonged periods.

  • Requires prolonged machine operation including computer and keyboard equipment.

This job description is intended to be generic in nature and describe the essential functions of the job. It is not necessarily an exhaustive list of all duties and responsibilities. The essential duties, functions and responsibilities, and overtime eligibility may vary based on the specific tasks assigned to the position.

What We Offer

  • Competitive benefits package that includes medical/dental/vision/life insurance/disability plans
  • Dollar for dollar 401k match up to 6% and 5% annual company contribution
  • 15 Company-paid holidays
  • Generous paid time off
  • Employee recognition and discount programs
  • Education assistance
  • Employee referral bonus program
  • Hybrid workplace – remote / in office
  • Summer hours
  • Casual dress policy Monday through Friday

Annual Base Salary Range: $98010.00 - $130680.00

Applicant Information

This job description describes the essential functions of the job at the time the job description was created, but it is not an exhaustive list of tasks, duties and responsibilities. In addition, the position may evolve or change over time and such changes may not be reflected in the job description until it is next updated.

Field 7


ITG Brands and ITG Cigars provides equal employment opportunities. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. If you have a concern about discrimination in the application or hiring process or you need an accommodation based on religion, disability or pregnancy in the application or hiring process, please contact us at TalentAcquisition@itgbrands.com.

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