Childcare Marketing Manager

Lightbridge Academy of Blue Bell is seeking an energetic, outgoing, and creative Childcare Marketing Manager to help grow our enrollment, strengthen community partnerships, and elevate our brand presence throughout the local community.

This role is perfect for someone who enjoys building relationships, creating engaging social media content, and supporting a fast-paced childcare environment. The ideal candidate is highly organized, self-motivated, and passionate about connecting families with high-quality early childhood education.

Responsibilities

Local Area Marketing (Primary Focus)

• Develop and execute local area marketing strategies to increase enrollment.
• Build relationships with local businesses, schools, healthcare providers, and community organizations.
• Coordinate and attend community events, vendor fairs, networking events, and family engagement activities.
• Conduct marketing visits throughout the community to generate leads and partnerships.
• Track marketing efforts and maintain accurate records of outreach activities.
• Assist with planning and promoting center events, open houses, and enrollment campaigns.

Social Media & Digital Marketing

• Create engaging content for Facebook and Google Business Profile.
• Take photos and videos throughout the center while adhering to company policies and permissions.
• Develop monthly content calendars and schedule posts.
• Respond to online reviews and assist with reputation management.
• Monitor social media performance and recommend strategies to increase engagement and reach.
• Support email marketing and parent communication initiatives.

Administrative Support

• Answer phones and assist with incoming inquiries.
• Schedule tours for prospective families.
• Follow up with enrollment leads and maintain CRM records.
• Support office staff with light administrative duties as needed.
• Provide exceptional customer service to current and prospective families.

Qualifications

• Previous experience in marketing, sales, customer service, childcare, or a related field preferred.
• Strong social media skills and familiarity with Facebook, Instagram, Canva, and Google Business Profile.
• Excellent verbal and written communication skills.
• Comfortable networking and representing the center within the community.
• Highly organized with strong attention to detail.
• Ability to work independently and manage multiple projects.
• Experience in early childhood education or childcare is a plus but not required.

What We Offer

• Competitive salary based on experience
• Paid time off
• Professional development opportunities
• Supportive and collaborative team environment
• Opportunity to make a meaningful impact on children and families in the community

Schedule

• Full-Time
• Some evenings and weekends required for community events and family programs

If you are passionate about marketing, building relationships, and helping families discover exceptional childcare, we would love to hear from you!

Pay: $35,000.00 - $45,000.00 per year

Benefits:

• 401(k)
• Employee discount
• Flexible schedule
• Health insurance
• Paid time off
• Professional development assistance
• Vision insurance

Work Location: In person