CMO (or Senior Marketing Leader)

Job Overview

Since 2006, Studio PAV has grown from a media production company into one of the most trusted independent K-POP powerhouses in the Americas. With regional offices across the U.S., Europe, Latin America, and Seoul, we operate as a fully integrated ecosystem—uniting touring, ticketing (KPOPTICKETS.com), digital streaming (KPOPLIVE.TV), and fan engagement into a single global platform.

We are now seeking an experienced and visionary Chief Marketing Officer (CMO) or Senior Marketing Leader to lead our next phase of growth:
turning our massive international fan data into a “Data-Driven K-POP Audience Intelligence Network.”

This role goes beyond traditional marketing. We are looking for a Growth Architect—a bilingual, tech-savvy strategist who can transform our multi-platform ecosystem into a global standard for K-POP fan experience, monetization, and culture.

Duties & ResponsibilitiesStrategic & Data-Driven Leadership

• Develop and execute integrated, multi-channel marketing strategies to elevate Studio PAV’s global presence across six regional hubs.
• Build a data-centric marketing infrastructure leveraging CRM, audience segmentation, affiliate programs, and fan behavior analytics.
• Lead long-term vision for turning community engagement into a scalable global culture ecosystem.

Digital Marketing & Performance

• Oversee performance marketing initiatives including Google Analytics, Google Ads, Facebook Advertising, retargeting, and marketing automation.
• Drive SEO, social media strategy, content marketing, and cross-platform campaign integrations.
• Manage and optimize multichannel funnels across touring, ticketing, streaming, and merchandise.

Brand, Content, & Creative Direction

• Strengthen global brand identity through compelling storytelling, copywriting, and cohesive messaging across all platforms.
• Oversee creative development using Adobe Creative Suite or similar tools.
• Ensure alignment of campaigns with product launches, tour announcements, and market expansion initiatives.

Cross-Functional Leadership

• Collaborate closely with sales, product, touring, and creative teams to unify branding and operational strategies.
• Develop market research frameworks—analyzing trends, customer insights, competitive data, and emerging technologies.
• Manage internal teams and external partners to ensure high-performance execution across regions.

Budgeting & Operational Excellence

• Manage marketing budgets and allocate resources efficiently across digital, social, creative, and on-ground initiatives.
• Analyze campaign performance, track ROI, and deliver data-driven recommendations to executive leadership.

Requirements

• Significant experience in digital marketing, brand strategy, and multi-channel campaign leadership.
• Bilingual proficiency in English and Korean (required for communication with Korean HQ and global teams).
• Expertise in SEO, social media marketing, CRM, analytics, performance tools, and marketing automation platforms.
• Strong understanding of advertising sales across print, digital, and e-commerce channels.
• Proficiency with Adobe Creative Suite and familiarity with WordPress or basic HTML.
• Proven ability in B2B and product marketing strategies.
• Exceptional copywriting, research, and analytical skills.
• Demonstrated ability to manage budgets, lead teams, and handle multiple large-scale projects simultaneously.
• Visionary leadership with a passion for innovation, digital transformation, and fan-centric ecosystem building.

Why Join Studio PAV?

Studio PAV is already the global bridge connecting K-POP artists with fans across the world.
We are now building the superhighway—a data-driven, fan-powered ecosystem that redefines the global K-POP experience.

If you’re ready to “Live Your K-POP Dream” not just as a fan but as a strategic industry leader, we want to hear from you.

Apply by sending your resume to HR@StudioPAV.com with the subject line: “Marketer for Growth Architect.”

Pay: $80,000.00 - $120,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Retirement plan

Work Location: In person