Content and Communications Manager

Position Title: Content & Communications Manager

Department: Marketing and Communications

Reports to: Director of Communications

FLSA Status: Exempt

Revised: February 2026

Position Summary

The Milwaukee Symphony Orchestra seeks a dynamic Content & Communications Manager to lead the development and execution of compelling digital storytelling across platforms. Reporting to the Director of Communications, this role is responsible for shaping and implementing the MSO’s social media and digital content strategy in alignment with marketing, brand, and audience development goals.

This individual is both a strategist and a creator who is comfortable behind a camera, in video editing programs, or drafting copy that captures the emotional power of live performance. The ideal candidate brings strong creative instincts, technical fluency, and an analytical mindset to help grow audience engagement, strengthen brand reputation, and drive ticket sales.

Key Responsibilities

Content Strategy & Execution

• Design and implement social media strategy in partnership with the Director of Communications and Director of Marketing.

• Lead daily content creation and publishing across platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn, etc.).

• Manage and maintain the social media content calendar and digital advertising coordination.

• Serve as primary liaison to Capacity Interactive, working collaboratively with Marketing on digital campaigns.

• Develop organic and paid social campaigns aligned with ticket sales and institutional storytelling goals.

Creative Production

• Capture and produce short-form video content at concerts, rehearsals, and events.

• Operate DSLR/mirrorless cameras and basic audio equipment for in-house production needs.

• Edit video using video editing software; create graphics using Adobe products and/or Canva or similar.

• Support larger video projects in coordination with external production partners.

• Work with guest artists and artistic liaisons to source, edit, and distribute approved content.

• Manage freelance photographers and coordinate photo/video shoots.

Brand Voice & Copywriting

• Write engaging, audience-focused social media copy and digital content.

• Support broader communications efforts, including web updates, email copy, and internal publications.

• Proofread marketing and communications materials across departments.

• Maintain consistent brand voice across platforms.

Analytics & Reporting

• Monitor and analyze social media metrics, Google Analytics, and Capacity Interactive dashboards.

• Translate data insights into actionable strategy adjustments.

• Track digital engagement trends and report on campaign performance.

• Conduct social listening to identify brand sentiment and emerging reputation considerations.

• Share insights with internal stakeholders to inform communications planning.

Engagement & Reputation

• Monitor comments, direct messages, and reviews; respond in a timely and professional manner.

• Maintain awareness of audience sentiment and escalate potential issues when needed.

• Maintain visible presence at concerts and events to capture real-time content and support institutional storytelling.

Qualifications & Skills

Required

• 2–4 years of experience in communications, digital marketing, or social media management.

• Demonstrated experience in short-form video production and editing.

• Proficiency in graphic design programs or video editing programs, including Adobe products and/or Canva or similar.

• Strong copywriting skills with an understanding of audience engagement.

• Fluency across major social media platforms and trends.

• Experience interpreting social media analytics and digital performance data.

• Strong project management and organizational skills.

• Excellent file management and digital asset organization skills.

Preferred

• Experience in performing arts, nonprofit, or mission-driven organizations.

• Basic photography and camera operation knowledge.

• Familiarity with paid social advertising strategies.

• Experience working with external digital marketing agencies.

What We’re Looking For

• A creative self-starter who thrives in a fast-paced environment.

• Someone who understands that storytelling drives ticket sales.

• A collaborator who works comfortably across and within departments.

• A communicator who can balance artistic sensitivity with marketing precision.

• A steady presence during live events and can capture moments in real time.
  
  

QUALIFICATION REQUIREMENTS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

CONTACTS WITH OTHERS: This position is integral in communicating with employees across all functions Indulge Catering Company.

EDUCATION AND/OR EXPERIENCE: The position requires a bachelor’s degree in communications, marketing, English, arts administration, or a related field, and 2-4 years of digital communications experience. Event promotion experience preferred. Strong interpersonal and communication skills and knowledge of social media platforms a must.

LANGUAGE SKILLS: Must have excellent verbal and written communication skills.

MATHEMATICAL SKILLS: Basic math skills required.

REASONING ABILITY: Able to collect data and information, establish facts and draw valid conclusions.

OTHER SKILLS AND ABILITIES: This position requires demonstrated ability to meet deadlines and maintain highest level of organizational skills and attention to detail. Regular attendance is required.

PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception and ability to adjust focus.

WORK ENVIRONMENT: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Job-related stress may be encountered during high-peak times.

EQUAL EMPLOYMENT OPPORTUNITY: It is the policy of the Milwaukee Symphony Orchestra to employ the most qualified person available for a job. This policy recognizes individual differences and the specific demands of each position. The MSO has a firm commitment to extend equal opportunity for employment and promotion to all people without regard to age, race, creed, color, disability, marital status, sex, national origin, ancestry, sexual orientation, arrest or conviction record, military service or any other characteristic prohibited by law except where a bona fide occupational qualification precludes employment.

BENEFITS: The Content & Communications Manager is entitled to all benefits available to full-time employees including paid time off, paid holidays, health, dental, life and long-term disability insurances and eligibility to participate in vision insurance, flexible spending account plans, and staff retirement savings plans.

The above is representative of the position; there may be other activities or responsibilities required which are not listed. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice. This does not constitute a contract with any person in any position.