Content and Community Specialist

Company Overview
OctoClean is dedicated to revolutionizing the janitorial industry by empowering franchise owners to achieve financial and personal freedom. Our dynamic team focuses on expanding our customer base and creating innovative programs that delight both customers and franchisees. Join us if you’re passionate about making a meaningful impact through creativity and hard work!

Job Overview
OctoClean is seeking a highly skilled writer and content marketing professional to support our marketing, media, and community initiatives.

This role will focus heavily on content creation across multiple platforms including YouTube, podcasting, blog content, email marketing, lead magnets, ad copy, website optimization, proposal development, and our private membership community.

The most important qualification for this role is exceptional writing ability. We are looking for someone who can take ideas, conversations, and strategy and turn them into clear, structured, compelling content that reflects our brand voice and authority in the commercial cleaning industry.

Core Responsibilites

Content Creation (Primary Focus)

• Write YouTube video scripts (educational, authority-driven)
• Write podcast outlines and structured episode scripts
• Develop SEO-optimized blog posts
• Create downloadable lead magnets (guides, toolkits, templates)
• Write landing page copy
• Draft and schedule email campaigns and nurture sequences
• Write ad copy for paid campaigns (Facebook, LinkedIn, YouTube)
• Repurpose long-form content into multiple written assets

Proposal & Sales Support

• Assist in building and formatting commercial cleaning proposals
• Draft compelling proposal language tailored to specific industries (medical, schools, offices, etc.)
• Refine scope-of-work descriptions for clarity and professionalism
• Support sales messaging inside proposals
• Update proposal templates as services evolve
• Help create supporting materials for bids and presentations
• Other sales and contract administrative duties as needed

This portion of the role directly supports revenue growth and sales efficiency.

Community Management

• Manage and publish content inside our private membership platform
• Format and upload courses, toolkits, and resources
• Support monthly content launches
• Moderate discussions and engage with members
• Update sponsor and partner pages

Assist with onboarding and member engagement communication

Website & SEO Optimization

• Update website copy for clarity and conversion
• Optimize blog posts and landing pages for search engines
• Improve existing content for SEO performance
• Write meta descriptions and structured page content

Support franchise and commercial lead funnels through content strategy

Email Marketing

• Write weekly newsletters
• Build and schedule campaigns in HubSpot
• Support audience segmentation
• Improve open rates and engagement through testing and optimization

Visual & Design Support (Preferred)

• Create social media graphics using Canva
• Format lead magnets and PDF resources
• Design simple visuals for email and blog content

Assist with thumbnail concepts when needed

Additional Responsibilities

• Assist in campaign planning and messaging development
• Draft sponsorship materials and proposals
• Coordinate with videographer/editor for content alignment
• Maintain organized content calendars
• Assist with documentation and SOP development

Provide light administrative support to leadership as needed

Experience

• Proven experience in content creation, copywriting, editing, and content management systems such as WordPress or similar platforms.
• Strong knowledge of SEO techniques, keyword research, and digital marketing best practices.
• Proficiency in Adobe Photoshop, Adobe Creative Suite (including video editing), HTML/CSS basics, and photography/videography skills.
• Experience with HubSpot or similar CRM/email platform (preferred)
• Experience with Canva (preferred)
• Experience managing social media marketing campaigns across multiple platforms with measurable results.
• Familiarity with e-commerce integrations, email marketing tools, Google Analytics, and marketing automation software is highly desirable.
• Excellent communication skills with the ability to craft engaging narratives for diverse audiences. Join us at OctoClean to be part of a vibrant team committed to innovation in the janitorial industry!

Job Type: Full-time

Pay: $25.00 - $30.00 per hour

Expected hours: 39 per week

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Education:

• High school or equivalent (Required)

Experience:

• Marketing: 2 years (Preferred)

Ability to Commute:

• Riverside, CA 92507 (Preferred)

Work Location: In person