Content Creator

Content Creator (Social media influencer & On-Site Coordination)

Job Description

We’re seeking a dynamic Content Creator to lead content-driven marketing initiatives. This role involves creating engaging social media campaigns, managing content strategies, and being on-site to capture footage and ensure campaign authenticity. The ideal candidate excels in storytelling, has hands-on experience with social media platforms, and thrives in fast-paced environments.

Key Responsibilities:

• Develop and execute creative social media marketing campaigns across various channels.
• Create, edit, and manage content (written, video/reels, and visual).
• Be on-site regularly to collect live footage, photos, and stories.
• Collaborate with cross-functional teams to align messaging and goals.
• Analyze campaign performance and optimize for better results.

Requirements:

• Strong background in content creation and marketing.
• Ability to work independently and on-site as needed.
• Experience with video editing, social media, and campaign analysis.
• Excellent communication and organizational skills.

Expectations & Responsibilities

1. Content Creation & Campaign Execution:

o Develop short-form content (reels, TikToks, Instagram stories) to enhance brand engagement.

o Create innovative campaign ideas and seek approval before execution.

o Ensure that all content aligns with brand guidelines and speaks to our target audience.

o Create at least 2 reels per week for each brand

o Upload regular stories on all platforms to keep audiences engaged.

o Shift focus from viral/funny reels to more storytelling-driven content that highlights the brand’s

values, mission, and services.

2. Lead Generation & Engagement:

o Use innovative approaches to generate leads and increase brand visibility.

o Build and manage a TikTok account and explore other emerging platforms to engage new audiences.

o Create an engaging and cohesive brand image across all platforms (LinkedIn, Instagram, Facebook, TikTok, etc.)

3. Event Coordination & On-Site Work:

o Organize and coordinate on-site events, ensuring proper content capture (photos, videos, stories).

o Be present at key events to document and promote real-time activities.

4. Website & Digital Presence:

o Collaborate with the web team to create a more user-friendly and engaging website layout.

o Suggest updates to improve website performance and user experience.

5. Collaboration:

o Work closely with Head of Marketing and other marketing team members to align efforts.

o Collaborate with cross-functional teams for cohesive messaging and branding.

6. Resource Management:

o Make a list of tools, software, and resources needed to execute campaigns successfully.

We are offering:

• Fix evening shift starting from 8pm to 5am (On-site)
• 5 working days.
• Sat n Sun off
• Market Competitive Salary
• Paid Leaves
• Medical
• Work-Life Balance
• Internal Growth Opportunity
• Location: Onsite - PECHS Block 06, Main Shahr e Faisal, Karachi.
• FREE Pick n Drop to all female staff

Job Type: Full-time

Pay: Rs80,000.00 - Rs100,000.00 per month

Work Location: In person