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Content Creator (English-speaking | Performance-focused)


Role Summary


The Content Creator produces high-impact, performance-driven short-form video content designed to drive engagement and conversion within the professional services sector. This remote, part-time Mid-Level role focuses on high-volume output and data-informed iteration to maximize audience retention. Success is measured by your ability to capture attention instantly, maintain high watch times, and deliver concise, persuasive messaging consistently.



Work Setup & Collaboration


  • Remote Autonomy: Fully remote environment requiring high self-discipline and the ability to manage daily production quotas independently.
  • High-Velocity Schedule: Expected delivery of 4–6 short-form videos per day , maintaining a consistent brand voice across all assets.
  • Performance Feedback Loop: Collaborative but asynchronous workflow; you will receive data-driven feedback to analyze and modify content strategy.
  • Process Efficiency: Operates within a lean team structure where rapid execution and adherence to delivery deadlines are critical.



What You'll Do


  • Script, film, and edit 4–6 high-retention short-form videos daily tailored for TikTok, Reels, and Shorts.
  • Engineer "scroll-stopping" hooks within the first 1–3 seconds to maximize initial view rates and minimize drop-off.
  • Apply rapid pacing and dynamic on-screen captions to maintain engagement and ensure accessibility.
  • Execute end-to-end production , including lighting, framing, and audio capture to ensure professional-grade output.
  • Analyze performance metrics such as retention and watch time to identify trends and modify future content.
  • Distill complex services into fast-paced, easily digestible video segments that deliver a clear message quickly.
  • Manage content versioning , iterating on high-performing hooks or CTAs to optimize for conversion.
  • Maintain ownership of the creative pipeline, ensuring all producted assets meet quality and performance benchmarks.



Success Indicators


  • Retention Rate: Consistently achieve 55–70% audience retention across all video assets.
  • Engagement Depth: Maintain an Average Watch Time of 6–9 seconds .
  • Output Consistency: Reliable delivery of the daily 4–6 video quota without compromising clarity or messaging.
  • Conversion Optimization: Demonstrable improvement in conversion metrics through iterative "analyze and modify" cycles.



Required Qualifications


  • On-Camera Presence: Exceptional comfort on camera with clear English fluency and professional articulation **ARE A MUST**.
  • Video Editing Mastery: Proficient in mobile-first editing tools (e.g., CapCut) with a focus on pacing, transitions, and text overlays.
  • Retention Expertise: Deep understanding of short-form video psychology, specifically regarding hooks, attention spans, and "the 6-second rule."
  • Performance Focus: Proven ability to create content that targets specific business outcomes (Conversion/ROI) rather than just aesthetic appeal.
  • Technical Self-Sufficiency: Ability to shoot high-quality footage independently using standard mobile or DSLR setups.
  • Analytical Mindset: Experience using platform analytics to diagnose why a video succeeded or failed.
  • Async Communication: Clear written communication skills for reporting and collaborating in a remote, distributed team.



Nice to Have


  • Experience creating content specifically for Professional Services or B2B audiences.
  • Familiarity with A/B testing different video hooks or background audio.
  • Knowledge of current trending sounds and cultural nuances on TikTok/Reels.
  • Basic understanding of direct-response copywriting principles.



About the Team/Environment


We operate in a high-velocity, performance-first environment where data dictates our creative direction. Our process maturity is focused on rapid iteration and "learning by doing," valuing creators who can adapt their style based on real-time audience feedback. You will join a lean, agile team that prioritizes impact over ego and rewards high-throughput, high-quality execution.



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