Content Creator (Google Ads)

We are seeking a creative and analytical Content Creator (Google Ads) to develop engaging ad copy, visual concepts, and performance-driven content for our Google Ads campaigns. The ideal candidate will have a strong understanding of digital marketing, keyword targeting, and audience engagement to maximize ROI and brand visibility.

Key Responsibilities:

• Create compelling and conversion-focused ad copies for Google Search, Display, and YouTube campaigns.
• Collaborate with the digital marketing and design teams to develop visual and text content aligned with campaign goals.
• Conduct keyword research to optimize ad targeting and improve campaign relevance.
• Monitor, analyze, and report on ad performance metrics to enhance effectiveness and click-through rates (CTR).
• Stay updated on Google Ads best practices, algorithm changes, and emerging trends in paid media.
• Work with the creative team to develop landing page content aligned with ad messaging.
• A/B test ad creatives, headlines, and descriptions to improve overall campaign performance.
• Ensure content adheres to brand voice, tone, and compliance standards.

Requirements:

• Bachelor’s degree in Marketing, Communications, Advertising, or a related field.
• 2–4 years of experience in content creation or digital marketing, preferably focusing on Google Ads.
• Proven experience writing ad copy for Google Search and Display campaigns.
• Strong understanding of SEO, PPC strategy, and keyword optimization.
• Excellent writing, editing, and storytelling skills.
• Proficiency in using Google Ads, Google Analytics, and other digital marketing tools.
• Creative mindset with strong attention to detail and performance orientation.

Key Skills:

• Google Ads content creation
• Copywriting and storytelling
• Keyword research and optimization
• Campaign performance analysis

Job Types: Full-time, Permanent

Pay: AED5,000.00 - AED6,000.00 per month