Content Marketing Manager

Job Overview
We are seeking a dynamic and innovative Content Marketing Manager to lead our content strategy and elevate our brand presence across multiple digital platforms. In this role, you will develop compelling content that resonates with target audiences, drives engagement, and supports our overall marketing objectives. Your expertise in content creation, digital marketing tools, and visual storytelling will be instrumental in shaping our brand narrative and expanding our reach. This paid position offers an exciting opportunity to influence brand perception and connect with diverse audiences through strategic content initiatives.

Duties

• Develop and execute comprehensive content strategies aligned with business goals, including blog posts, white papers, social media campaigns, and email marketing.
• Manage content calendars to ensure timely delivery of high-quality content across all channels.
• Utilize SEO best practices and keyword research to optimize content for search engines, increasing organic traffic.
• Oversee content creation and editing processes, ensuring clarity, consistency, and adherence to brand voice.
• Photo and video editing for various platforms
• Conduct analytics using tools like Google Analytics to measure content performance and refine strategies accordingly.
• Implement marketing automation techniques to nurture leads through targeted email campaigns and social media marketing efforts.
• Coordinate social media management efforts across platforms such as LinkedIn, Facebook, Twitter, and Instagram to boost engagement.
• Support e-commerce initiatives by creating product descriptions, promotional banners, and multimedia content that enhance online sales.

Experience

• Proven experience in digital marketing or content management roles with a strong portfolio of successful campaigns.
• Expertise in SEO techniques, keyword research, and analytics tools such as Google Analytics to track performance metrics.
• Proficiency in Canva for graphic design; experience with videography and video editing is highly desirable.
• Strong copywriting skills with the ability to craft clear, engaging messages tailored for various audiences.
• Familiarity with social media management platforms and marketing automation tools to streamline campaigns.
• Understanding of digital marketing channels including email marketing, social media marketing, B2B marketing strategies, and e-commerce platforms.
• Ability to manage multiple projects simultaneously while maintaining attention to detail in a fast-paced environment. Join us as a Content Marketing Manager if you’re passionate about storytelling through digital channels! Bring your creativity, technical skills, and strategic mindset to craft compelling narratives that inspire action—helping us grow our brand presence while advancing your career in an energetic environment!

Pay: $61,000.00 - $75,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Work Location: In person