Content Producer (YouTube + Livestream) — Growth & Strategy

Location: Hybrid – Encino, CA (2–3 days in office)

Role Summary

Noble Gold Investments is hiring a Content Producer who can own the content strategy and execution that grows our YouTube channel to 500,000 subscribers with 50,000+ average views per video. You will define the roadmap (content pillars, series, cadence, distribution) and run the day-to-day (shows, clips, titles/thumbnails, optimization) to hit those outcomes. You’ll work directly with our CEO and on-camera talent, leading a nimble team of editors/designers to ship high-quality, financially focused content—on time and on brand.

Outcomes (What Success Looks Like)

• Subscriber Growth: Clear plan to reach 500K subs; monthly net-add targets, forecast, and leading indicators.
• Average Views: Sustain 50K+ average views/vid across long-form and live VOD within 90–120 days of publishing.
• Discovery Metrics: Titles/thumbnail CTR improvements and top-of-funnel impressions; consistent Retention curve ≥45–55% at 30s for long-form and strong hook retention on Shorts.
• Publishing Cadence (subject to your recommendation): Reliable calendar: 3× 30-min livestreams/week, 1× 60-min CEO show/week, plus a clips program (Shorts/Reels/TikTok) with daily output.
• Systematized Process: A documented playbook: content pillars, episode templates, hook frameworks, thumbnail styles, and a weekly optimization ritual.

What You’ll LeadContent Strategy & Programming

• Build the editorial strategy and content calendar that ladders to growth targets (pillars, series, seasons, anchor shows, tentpoles, and rapid-reaction pieces tied to news/cycles).
• Create show formats and repeatable segments (e.g., macro explainers, “gold vs. inflation” primers, policy breakdowns, weekly market roundups, guest debates).
• Define hook frameworks (cold opens, curiosity gaps, status-quo challenge) and packaging (angles, titles, thumbnails) per audience segment.

Performance & Optimization

• Own YouTube analytics (vid-level and library-level): CTR, AVD, RPM, retention curves, traffic sources; drive weekly experiments (A/B titles and thumbs, hook rewrites, chaptering).
• Stand up a growth loop: VOD → Shorts → Community tab → Email/SMS capture → Reminder for livestreams → Membership/Discord.
• Implement search & trends inputs (Google Trends, vidIQ/TubeBuddy, SEO keywords) to plan topics and rank for high-intent queries.

Production & Publishing

• Produce: 3× weekly 30-min livestreams with internal talent; 1× weekly 60-min CEO livestream. Build show flows, graphics, lower thirds, run-of-show, and guest prep.
• Post-production leadership: Direct editors on pacing, narrative, motion graphics, and data-driven cuts to improve retention.
• Distribution: Orchestrate cut-downs for Shorts/Reels, write descriptions/chapters, manage tags, end screens, cards, playlists, and community posts.

Talent, Guests & Collabs

• Prep CEO/hosts with briefs, beats, receipts, and pull-quotes; coordinate guest booking and cross-promo (collabs, conservative finance voices, macro commentators).
• Ensure brand and compliance alignment (disclaimers, fair-balance language for financial content).

Content Focus

We cover alternative assets (gold/silver), personal finance, and macro/crypto commentary with a conservative-leaning lens. You’re comfortable turning inflation, policy, and market movement into compelling, clear, and repeatable programming.

30/60/90 Day Plan

• 30 Days: Audit library & analytics; define content pillars, posting cadence, packaging system; ship first optimization tests on titles/thumbs and hooks.
• 60 Days: Launch 2–3 recurring series; implement Shorts engine; weekly A/B pipeline; book a monthly tentpole guest; show 10–20% lift in CTR/retention on new uploads.
• 90 Days: Demonstrate consistent cadence; achieve rolling 50K+ average views on new long-form within 90–120 days; forecast path to 500K subs with monthly milestones.

Who You Are

• 4–7+ years producing talent-led YouTube or digital shows with measurable channel growth.
• Fluent in YouTube Studio, retention analysis, hook writing, and thumbnail/title strategy; hands-on with vidIQ/TubeBuddy, Google Trends, Notion/Asana, and Sheets.
• Strong editorial taste and news sense; can spin current events into timely, evergreen-adjacent videos.
• Skilled at live production and calm under pressure; can jump into a timeline and give sharp, actionable notes.
• Highly organized operator who can own a calendar, enforce deadlines, and keep creative moving.
• Bonus: DTC/performance content experience; finance/investing media background.

What You’ll Manage

• Content Calendar & Pipeline: From pitch → greenlight → prep → live/show → post → clips → community → measurement.
• Experiments: Weekly tests on hooks, titles, thumb designs, cold-open formats, chapters, and end-screen paths.
• Reporting: Monday dashboard and Friday retro with learnings, next tests, and KPI progress to subscriber/view goals.

Work Environment

Hybrid in Encino, CA. In-office 2–3 days/week for live shoots, collaboration, and production meetings; remote on other days.

To Apply

Please send us:

• Short intro on why you’re the right fit for a growth-targeted content role
• Links to YouTube channels/series/livestreams you’ve managed (include before/after metrics if possible)
• Samples of Shorts/Reels/TikToks and any live or long-form work
• Résumé and LinkedIn
• (Optional) Relevant finance/investing or politically influenced media experience

Job Type: Contract

Pay: $33.00 - $40.00 per hour

Work Location: Hybrid remote in Encino, CA 91436