Content Strategist

Kodexo Labs is a leading custom AI software development company based in Pakistan, delivering innovative solutions to clients worldwide. With our "CREATE - INSPIRE - DELIVER" ethos, we build cutting-edge AI applications that solve complex business challenges.

What You'll Do

Develop and execute content strategies across multiple digital platforms

• Create editorial calendars and content workflows ensuring consistent output
• Define content pillars and topic clusters aligned with SEO/AEO best practices
• Conduct content audits and identify new opportunities

Content Creation

• Write SEO-optimized website content, landing pages, and service descriptions
• Create email marketing campaigns and newsletters for lead nurturing
• Develop engaging LinkedIn and social media content showcasing thought leadership
• Produce long-form content: blogs (1,500-3,000 words), whitepapers, and ebooks
• Write compelling case studies highlighting client success stories
• Script promotional videos, explainer content, and product demonstrations
• Craft product/service marketing materials translating technical features into benefits

SEO & Optimization

• Conduct keyword research and optimize all content for search engines and AI-driven search
• Implement technical SEO best practices (internal linking, schema markup, metadata)
• Focus on AEO for featured snippets and voice search optimization
• Monitor performance using Google Analytics and Search Console
• A/B test content approaches and continuously optimize based on data

REQUIREMENTS
Experience• 3-5 years in content marketing, preferably in B2B SaaS or technology

• Portfolio showcasing diverse content types (blogs, case studies, web content, whitepapers)
• Proven track record of driving organic traffic and generating leads through content

Skills• Expert-level writing and editing with impeccable grammar

• Strong SEO knowledge and experience with tools like SurferSEO, Ahrefs, or SEMrush
• Ability to simplify complex technical concepts for various audiences
• Experience with CMS platforms (WordPress, Webflow) and email marketing tools
• Proficiency with Google Analytics and data-driven content optimization
• Familiarity with project management tools (ClickUp, Notion, Asana)

Attributes• Strategic thinker with attention to detail

• Self-motivated and thrives in remote environments
• Results-oriented with focus on measurable outcomes
• Strong collaboration skills across cross-functional teams
• Adaptable and eager to learn about new technologies

Preferred• Experience in software development or SaaS industry

• Understanding of technical terminology and developer audiences
• Video scripting experience
• Knowledge of marketing automation and AI content tools

Job Type: Full-time

Work Location: In person