Content Strategy Contractor (30-35 hours/week)

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Description

Skyword is looking for a versatile and highly skilled Content Strategist to serve as an analyst, advisor, and strategist, collaborating closely with the Senior Account Director to oversee program execution and fulfillment. You’ll be hands-on throughout the process, from research and ideation to briefing, optimization, and performance analysis, ensuring every piece of content aligns with user needs and drives measurable results for some of our top clients. The best candidate can bring a blend of SEO, social media monitoring, LLM, and online audience research expertise to shape compelling content strategies. We are looking for up to 35 hours a week of support.

This position is expected to be available at set times during portions of each day to ensure regular alignment and collaboration within the team, but we are also comfortable with flexibility for when work is completed as long as agreed upon deadlines are met and client meetings are attended. We will work with the candidate to ensure those online times match the needs of their life and schedule.

What you’ll be doing:

Serve as content lead in client or internal stakeholder meetings
Translate business goals into content strategy and deliverables
Act as a subject matter expert: quickly ramp up in client industries
Lead content campaigns from ideation through execution, including research, briefs, optimization, and analysis
Build and maintain editorial calendars
Perform content audits and gap analyses; recommend updates, pruning, consolidation, or repurposing
Apply SEO best practices: keyword research, on-page optimization, internal linking, content structure, metadata, and content discoverability
Experience applying content design principles to structure clear, usable, and accessible content across digital experiences
Use analytics and performance data to measure impact (traffic, engagement, conversions) and iterate content strategy accordingly

What this role requires:

Bachelor’s degree in Marketing, english, journalism, communications, or related field
5-7 years of digital marketing, content marketing experience, and client management experience
Experience in cross-channel content marketing strategy and tactics, including paid, owned, and earned channels
Experience with SEO tools / platforms (e.g. SEMrush, Ahrefs, Moz, etc)
Ability to synthesize stakeholder input, manage ambiguity,navigate conflicts, manage expectations and make tradeoff decisions
Excellent communication and presentation skills (verbal, written, visual)
Ability to work multi-threaded: juggling multiple content initiatives, deadlines, and moving parts
Ability to combine strategic experience and business acumen to address client strategies through to performance
Strong collaboration skills and comfort working with technical, creative, and business stakeholders
Attention to detail, consistency, quality control mindset
Ability and willingness to learn new tools and technologies, especially but not limited to the Skyword Content Management Platform

About Skyword

Founded in 2010, Skyword empowers today’s top brands to create unique content experiences that deliver customer value and drive business success. With its SaaS+ model, Skyword offers: a SaaS-based enterprise-level content marketing platform, industry-leading services, and a global community of storytellers. Today’s leading brands have created and published more than one million original stories as articles, videos, images, infographics, podcasts, and animations on Skyword360. These stories have earned Skyword customers more than two billion visits organically, and Skyword has paid its freelance creatives more than $30 million on behalf of its customers. Skyword is a fully remote, privately held company. Current investors include Rho Acceleration, Cox Media Group, Allen & Company, Progress Ventures, and American Public Media Group.

Skyword is proud to be endorsed by both the analyst community and our customers year after year. Most recently, we were named the 2020 Gartner Peer Insights "Customer's Choice", ranked as a leader in Gartner's 2021 Magic Quadrant, and rated by customers as a leader or high performer across 8 categories (including content creation, distribution, experience, and freelance platform) in G2's Spring 2021 Grid® Reports.

We're on a mission to make it easy for brands to tell authentic stories that establish trust and build lasting relationships. We believe that both you and your audience win when you meet their needs with original, expert content. And we’ve got the results to prove it.

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