Content Writer

Job Description:

Octet Solutions is a Canadian company operating across tech education, SaaS products, and the food service industry. We are seeking a passionate content writer with 2–3 years of experience in creating engaging, SEO-optimized content that aligns with our multi-industry voice. The role involves handling content for websites, ads, social media, emails, blogs, and internal documentation.

Responsibilities

• Produce compelling, polished, and well-organized English content for restaurant menus, websites, newsletters, social media posts, and marketing materials.
• Conduct research on market and industry trends to create insightful blogs, educational articles, and brand storytelling pieces.
• Work closely with marketing, design, and web development teams to align content with campaigns, launches, and brand objectives.
• Create and execute SEO-driven content plans focused on targeted keywords and audience engagement.
• Review and refine written materials to ensure grammatical accuracy, brand voice consistency, and factual correctness.
• Adjust writing tone and style to suit different industries, such as education, SaaS, and hospitality.
• Assist in organizing and maintaining editorial calendars for monthly campaigns and promotional activities.
• Draft video scripts, ad copies, taglines, and captions tailored for digital and social platforms.
• Keep internal resources (FAQs, product details, and onboarding content) accurate and up to date.
• Monitor content performance analytics and recommend strategies to improve traffic, engagement, and conversions.

Requirements

• Demonstrated experience with a portfolio showcasing versatility and strong writing skills.
• Solid understanding of SEO tactics, keyword planning, and content optimization tools.
• Prior experience creating copy for online channels such as Facebook, Instagram, LinkedIn, Google Ads, or YouTube.
• Ability to handle multiple projects efficiently and adapt writing style across different brand identities.
• Exceptional command of English grammar, editing, and proofreading.

Timings: Mon-Fri (8 pm - 5 am) - Onsite (This is a night shift position)
Location: Octet Solutions, 30 R, DHA Phase 8, Ex Air Avenue, Lahore ( near Neon square)

Job Type: Full-time

Job Type: Full-time

Pay: Rs45,000.00 per month

Work Location: In person