Content Writer

We are seeking a talented and creative Copywriter / Content Writer with proven experience in the iGaming or financial services industry. The ideal candidate will craft high-performing ad copies, engaging content, and persuasive marketing materials that drive conversions and support our Meta Ads campaigns.

Key Responsibilities

• Write compelling ad copies for Meta (Facebook & Instagram) campaigns aimed at lead generation.
• Create clear, engaging, and conversion-focused landing page content, emailers, and promotional materials.
• Collaborate with the design and marketing teams to align messaging with brand tone and campaign goals.
• Conduct A/B testing on ad copy variations to optimize CTR and conversion rates.
• Adapt content to suit various platforms (social media, blogs, email, etc.).
• Ensure all content complies with Meta’s advertising policies, especially in iGaming and finance categories.
• Stay updated on content trends, audience behavior, and digital marketing strategies.

Requirements

• 2–5 years of professional experience in copywriting or content creation for iGaming, finance, or performance marketing.
• Strong command of English with excellent writing and editing skills.
• Understanding of digital marketing, Meta Ads, and audience engagement techniques.
• Experience with A/B testing and analyzing ad performance metrics.
• Creative mindset with the ability to turn complex ideas into simple, persuasive messages.

What We Offer

• Competitive salary and performance-based incentives.
• Opportunity to work on high-impact international campaigns.
• Collaborative, growth-oriented work culture.
• Continuous learning and creative freedom.

Job Types: Full-time, Permanent

Pay: AED3,000.00 - AED4,000.00 per month