Job Describtion
As a Content Writer at Calypso Branding, you will be responsible for developing engaging, brand-aligned content across digital, print, and video platforms. You will craft compelling copy for websites, social media, campaigns, and video scripts — ensuring consistency in tone, style, and storytelling. Collaborating closely with designers, strategists, and account managers, you’ll bring creative concepts to life and effectively present your work to clients.
Key Responsibilities
- Strategic Planning: Design and implement social media strategies that align with business objectives to enhance visibility, engagement, and brand growth.
- Creative Content Development: Produce and share compelling multimedia content — including copy, visuals, and videos — customized for each social platform.
- Social Account Oversight: Oversee daily management of social media accounts, ensuring consistent posting schedules and maintaining an organized content calendar.
- Audience Interaction: Engage with online communities by monitoring channels, replying to comments and messages, and building authentic relationships with followers.
- Data & Insights: Track and evaluate performance metrics across platforms to assess campaign effectiveness and refine strategies based on data insights.
- Trend & Competitor Analysis: Keep abreast of emerging social media trends, algorithm updates, and competitor activities to ensure the brand remains relevant and competitive.
Requirements
- Bachelor’s degree in English, Journalism, Marketing, or related field.
- Minimum 1 year of experience in content writing, preferably in an agency or branding environment.
- Excellent written and verbal communication skills.
- Strong presentation and storytelling abilities.
- Ability to manage multiple projects and meet deadlines.
Nice to Have
- Experience with SEO-friendly writing and content optimization.
- Basic understanding of social media marketing.
- A creative mindset and eye for design aesthetics.
Who Can Apply
- Female candidates who are creative, confident, and passionate about writing and brand communication.
- Professionals seeking a dynamic environment where ideas are valued and creativity is celebrated.
- Individuals who enjoy presenting, collaborating, and learning in a fast-paced creative team.
Job Type: Full-time
Work Location: In person
Job Type: Full-time
Pay: ₹15,000.00 - ₹20,000.00 per month
Work Location: In person