The Content Writer will be responsible for creating high-quality, engaging content for various platforms including websites, blogs, social media, and marketing materials. The ideal candidate will have a flair for writing and a deep understanding of how to craft content that resonates with different audiences, driving both engagement and conversions.
Key Responsibilities:
- Develop, write, and deliver persuasive copy for the website, email marketing campaigns, sales collateral, videos, and blogs.
- Build and manage an editorial calendar; coordinate with other content crafters to ensure standards.
- Measure impact and perform analysis to improve KPIs.
- Include and optimize all content for SEO.
- Conduct research on industry-related topics to ensure the content is relevant and current.
- Edit and proofread content produced by other team members.
- Collaborate with marketing, PR, and customer experience to develop a variety of content marketing materials.
- Propose new content ideas, creative concepts, and editorial calendars to align with SEO strategies and keyword priorities.
- Identify customers’ needs and recommend new content to address gaps in the company's current content.
Qualifications:
- Proven experience as a Content Writer, Copywriter or similar role.
- Excellent writing and editing skills in English.
- Ability to meet deadlines.
- A degree in Marketing, English, Journalism or related field is a plus.
- Hands-on experience with Content Management Systems (e.g., WordPress).
- Familiarity with SEO and keyword research tools (e.g., Google Keyword Planner).
What We Offer:
- Competitive salary and comprehensive benefits package.
- Opportunities for professional growth and advancement.
- Collaborative and innovative work environment.
Job Types: Full-time, Fresher
Pay: Rs30,000.00 - Rs35,000.00 per month
Work Location: In person