Job Title: Content Writer
Location: Bhubaneswar
Department: Marketing
Reports To: Head of Ops
Role Overview
We are seeking a talented Content & Copywriter to produce impactful marketing content and high-converting ad copy. This role is responsible for delivering clear, engaging, and persuasive messaging across digital channels, supporting both brand-building and lead generation efforts.
Key Responsibilities
- Write persuasive ad copy for Meta, Google, and LinkedIn ads
- Develop high-quality long-form content such as blogs, case studies, whitepapers, and guides
- Craft compelling short-form content for email campaigns, social media, and landing pages
- Collaborate with performance marketing teams to optimize copy for conversions
- Ensure all content adheres to brand guidelines, tone, and messaging
- Conduct research to generate relevant, accurate, and engaging content
- Analyze performance of copy/content and adjust based on insights
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or related field
- 2–5 years of proven experience in content writing and copywriting
- Strong portfolio showcasing ad copy and content pieces
- Familiarity with SEO, digital advertising, and content management systems
- Excellent writing, editing, and proofreading skills
- Strong attention to detail and ability to work to tight deadlines
Preferred Skills
- Experience in B2B or SaaS marketing environments
- Exposure to A/B testing of ad copy and landing pages
- Knowledge of design collaboration tools (e.g., Figma, Canva)
What We Offer
- Competitive salary and benefits
- Growth opportunities within a dynamic marketing team
- Exposure to both strategic campaigns and hands-on execution
- Creative freedom to shape brand messaging across channels
Job Type: Full-time
Pay: ₹15,000.00 - ₹25,000.00 per month
Ability to commute/relocate:
- Bhubaneswar, Orissa: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Content development: 1 year (Preferred)
Work Location: In person