Content Writer & ASO Marketer

Job Description:

We are looking for a creative and data-driven Content Writer & ASO Marketer with 2 years of hands-on experience to join our growing mobile app marketing team. The ideal candidate should have strong expertise in App Store Optimization (ASO) along with compelling content writing skills.

Key Responsibilities

• Write and optimize app titles, short descriptions, and long descriptions
• Perform keyword research for Google Play Store and App Store
• Implement and monitor ASO strategies to improve app rankings and visibility
• Create engaging app store content and marketing copy
• Monitor app performance, keyword rankings, and conversion metrics
• Collaborate with design and UA teams for store listing optimization
• Conduct competitor and market analysis
• Support A/B testing for store creatives and metadata

Required Skills & Qualifications

• Minimum 2 years of experience in ASO and content writing
• Strong understanding of Google Play Console & App Store optimization
• Proven experience in keyword research tools
• Excellent English writing and editing skills
• Knowledge of mobile app marketing trends
• Analytical mindset with attention to detail
• Ability to work effectively in an onsite team environment

Job Type: Full-time

Work Location: In person