Leading a team of writers and overseeing content creation for the FTV's website .
Researching and sourcing content for the FTV websites .
Targeting a specific set of keywords for all the articles written and published .
Monitoring the competition's online activities .
Content ideation and creation for numerous platforms (long format and short format) .
Proofreading, editing and regular updation of content .
Multitasking and working closely with several departments on various projects to create optimal, SEO friendly content on diverse topics .
Generating fresh and engaging content to represent as well as boost the presence of company branding and product launching (ORM, Press Releases, SEO) .
Performing extensive research to collect pertinent data, references and images .
Should be able to express innovative ideas and understand the requirements .