Content Writer (Mum/Goregaon)

Content Writer Strategist

About the Role:

We are looking for a creative and analytical Content Writer Strategist who can plan, create, and optimize content that drives brand awareness, engagement, and conversions. This role combines content writing with content strategy, requiring strong storytelling skills along with data-driven thinking.

Key Responsibilities:

• Develop and execute content strategies aligned with marketing and business goals
• Write high-quality content for websites, blogs, social media, email campaigns, ads, and landing pages
• Create content calendars and plan campaigns across platforms
• Conduct audience research, keyword research, and competitor analysis
• Optimize content for SEO and performance metrics
• Collaborate with design, performance marketing, and social media teams
• Maintain brand tone, voice, and messaging consistency
• Track content performance and refine strategies based on insights

Required Skills & Qualifications:

• Proven experience in content writing and content strategy
• Strong command of English with excellent writing, editing, and proofreading skills
• Understanding of SEO, content funnels, and digital marketing concepts
• Ability to translate complex ideas into clear, engaging content
• Experience with tools like Google Analytics, Search Console, SEMrush/Ahrefs (preferred)
• Strong research, planning, and storytelling abilities

Preferred Qualifications:

• Background in Marketing, Journalism, Communications, or related field
• Experience working in a digital marketing agency
• Knowledge of performance-driven and conversion-focused content

What We Offer:

• Opportunity to work on diverse brands and industries
• Creative freedom with a strategy-first approach
• Collaborative and fast-paced work environment
• Career growth and learning opportunities
• Competitive salary based on experience

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

• Work from home

Work Location: In person