About the Role
We’re looking for a skilled and creative Content Writer with at least 3 years of proven experience in web content creation, SEO-friendly blogging, and on-page/off-page content strategy. The ideal candidate has a solid understanding of digital marketing, keyword research, and content optimization, and knows how to write copy that engages readers while driving traffic and conversions.
Key Responsibilities
- Write and optimize SEO-friendly website content, blogs, landing pages, and product descriptions.
- Create engaging and keyword-optimized content aligned with the brand’s tone and marketing objectives.
- Develop off-page SEO content such as guest blogs, press releases, and outreach materials to build backlinks.
- Research industry trends and competitors to create unique, high-quality, and value-driven content.
- Collaborate with the SEO, marketing, and design teams to plan and execute content strategies.
- Ensure consistency in brand messaging, tone, and quality across all content platforms.
- Edit and proofread content for grammar, clarity, and SEO compliance.
- Maintain a strong understanding of SEO best practices, E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) principles, and Google’s content quality guidelines.
Requirements
- Bachelor’s degree in English, Communications, Marketing, Journalism, or a related field.
- 3+ years of professional experience in content writing, preferably in digital marketing or SEO agencies.
- Proven track record of writing SEO-optimized content that ranks and converts.
- Excellent command of English with strong writing, editing, and proofreading skills.
- Understanding of on-page and off-page SEO techniques, keyword intent, and content funnels.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Strong attention to detail and creative mindset for storytelling.
Preferred Skills (Plus Points)
- Experience writing for eCommerce, skincare, and lifestyle niches.
- Basic understanding of content strategy and keyword mapping.
- Familiarity with social media content and email marketing copywriting.
- Ability to collaborate with designers and developers to align content with UX/UI.
Job Type: Full-time
Pay: Rs40,000.00 - Rs50,000.00 per month
Work Location: In person