Content Writer (Website)

Website Content Writer

Location: Mumbai

Experience : 2–4 years

Responsibilities :

• Blog Writing & Expansion: You’ll write and expand blogs across hair fall science, treatment journeys, lifestyle impacts, and solution-led content. You’ll be given briefs - but they won’t babysit you.
• Lead Magnet Copy & Content Hooks: Contribute to high-converting, research-driven lead magnets that don’t sound robotic. Think of tone like a helpful doctor from Mumbai, not a ChatGPT bot.
• Parasite SEO Drafting: Repurpose blog narratives into Reddit/Quora-ready responses, following platform tone but staying grounded in science and experience.
• SEO-First Structuring: Every article you write needs proper headers, bullets, sub-sections, internal linking, and clarity - not just words for the sake of word count.
• Collaboration with SEO & Content Manager: Work with the team to ensure every piece is written with the right format, timing, and clarity of objective (traffic, citation, or discovery).
• Revisions & Feedback Loops: Edit fast, learn faster. You’ll get feedback - from SEO, content leads, and sometimes even doctors. No ego.

Requirements

• 2–4 years of writing experience, preferably in SEO-heavy or health/consumer brands
• Can write clean, concise, structured content - no fluff, no filler
• Must understand why content ranks, not just how to write it
• Comfortable with quick feedback loops, CMS edits, and collaborative deadlines
• Strong grasp of English, and an ability to simplify complex terms for an average reader (IQ ~100)