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Coordinator, Digital Marketing

Sylmar, United States

DIGITAL MARKETING COORDINATOR - FOR CHILDREN'S HUNGER FUND, A FAITH-BASED NON-PROFIT

JOIN THE TEAM - ORGANIZATION OVERVIEW:
At Children’s Hunger Fund, we are a team of like-minded individuals committed to delivering hope to suffering children, answering God’s call to serve Him together in this way—equipping local churches for gospel-centered mercy ministry. We invite you to explore whether there might be a place for you on our team. CHF was founded in 1991 by Dave and Lynn Phillips who decided to establish a ministry that worked to alleviate the physical and spiritual suffering of children as well as support and empower local churches to minister to the poor. CHF now serves in over 30 countries. Mercy Network church partners continue to expand their reach into new communities, and more families are hearing the hope of the gospel through gospel-centered, relational mercy ministry. CHF has office locations in Los Angeles, California, and Dallas & San Antonio, Texas.

POSITION OVERVIEW:

The position of Coordinator, Digital Marketing supports brand visibility and engagement for Children’s Hunger Fund by coordinating digital communications across social media, email, web, and paid advertising channels. The position develops and executes multichannel marketing campaigns that move audiences from awareness to action, ensuring consistent messaging and alignment with Children’s Hunger Fund’s mission. Through continuous learning, data analysis, and application of nonprofit marketing best practices, the Digital Marketing Coordinator optimizes campaign performance and deepens constituent engagement.

Relates Closely With: Production Coordinator; Coordinator, Communications

Essential Duties & Responsibilities:

  • Research and write timely, accurate, and emotionally compelling written pieces for key marketing communications and collateral including:
    • Social media content
    • Blog posts
    • Email campaigns
    • Digital Ads
  • Manage the organization’s online presence and profiles by crafting engaging content, responding to inquiries and feedback, and fostering meaningful interaction to drive visibility and connection.
  • Increase website traffic by optimizing SEO and Google AdWords.
  • Optimize reach and engagement through strategic management of social media, digital advertising, and multichannel marketing campaigns; leverage current platform algorithms and best practices to maximize visibility and performance.
  • Build meaningful connections and encourage community through dialog and messaging.
  • Track and provide timely reports on marketing success metrics such as email opens, email clicks and conversions, social media, website analytics, and other pertinent statistics.
  • Know and understand CHF’s history, messaging, and values and effectively communicate our story to our target audiences.
  • Keep promotional materials ready and available by coordinating project requirements with the Production Coordinator, inventory stock, and verify receipt.
  • Continuously research, learn, and apply nonprofit marketing best practices, tools, and trends to enhance campaign effectiveness.
  • Prepare and deliver prompt post-campaign reports and insights for leadership review; participate in relevant staff and planning meetings as needed.
  • Attend and participate in CHF events including: Volunteer Workdays, other special events such as banquets, receptions, as needed and/or assigned.

Equipment:

  • Standard Office Equipment (telephone, computer workstation, printer, copier, scanner, calculator)

Work Environment:

  • Primarily: office, churches, public venues, commercial establishments; Occasionally: warehouse

Physical Demands:

  • Constantly exchange accurate information whether verbally or in writing
  • Constantly operate a computer and other office machinery such as telephone and printer
  • Frequently travel outside the office to churches, commercial establishments, public venues
  • Frequently work seated, at a desk (at least 50% of the time) and for long periods of time such as for international air/ground travel as well as navigate uneven terrain by foot
  • Frequently move around inside the office to access files cabinets, attend meetings, utilize office machinery
  • Occasionally lift up to 35 lbs.
  • Occasionally set up and break down a display booth

Minimum Qualifications (Knowledge, Skills, Abilities):

  • Confesses Jesus Christ as Lord and Savior; active member of a gospel-centered, Christian local church; demonstrates ongoing growth in Christian maturity
  • Bachelor’s degree in Marketing, Communications, or a related field of study, or equivalent knowledge and work experience
  • Two years of related business or ministry experience preferred
  • Excellent verbal and written communication skills
  • Able to speak publicly and professionally on behalf of CHF, communicating clearly about CHF’s mission, distinctives and ministry
  • Able to provide exceptional internal customer service to employees and departments
  • Demonstrated, creative problem-solver, able to respectfully negotiate and resolve differences for the success of all involved
  • Able to represent CHF’s excellent reputation both internally and to the external community
  • Proficient in Windows/MS Office/Internet/Social Media (Facebook/Twitter/Instagram, etc.) and applicable marketing-related applications
  • Ability to quickly learn new software applications
  • Experience working with Salesforce preferred, or related database experience
  • Experience working with Marketing Cloud, Google Analytics, and related applications

NOTE: The statements above are intended to describe the general nature and level of work involved for this job and are not intended to represent an exhaustive list of responsibilities, qualifications, work environment and/or physical demands. You will be required to perform other duties as assigned.

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