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Copywriter

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Please note: The top salary bracket is reserved for candidates who demonstrate strong copywriting skills and proven expertise.

Applicants with limited practical skill, only academic qualifications, or experience without demonstrable capability will be placed in the lower compensation tier.

We’re hiring a Copywriter, for our in-house role.

The copywriter must be able to create clear, persuasive, and benefit-driven content for product and service pages.

This role is ideal for someone who understands how to turn features into value, write with purpose, and support both SEO and conversions.

Key Responsibilities

  • Write compelling copy for product pages, service pages, and related landing pages.
  • Craft feature-to-benefit messaging that highlights value and drives action.
  • Optimize content for clarity, search intent, and user experience.
  • Collaborate with marketing and design teams to refine page messaging.
  • Research competitors and industry trends to improve content quality.

Requirements

  • BS/BBA/B.com/ equivalent
  • Strong English writing skills
  • Experience writing product descriptions or service-focused content
  • Basic understanding of SEO and keyword-driven content
  • Ability to write clearly, concisely, and with purpose
  • Attention to detail and ability to meet deadlines

Preferred

  • Experience with eCommerce, service pages, or landing page optimization.
  • Knowledge of conversion-focused or direct response writing.

Benefits

  • Training and Development
  • Market Competitive Salary
  • Annual Increments
  • Paid Leaves

Location: Lahore (Model Town)

Position Type: Office based, Full-Time

Vacancies: 10

Job Type: Full-time

Pay: Rs50,000.00 - Rs100,000.00 per month

Application Question(s):

  • When you write about a product or service, how do you decide what to highlight first?
  • Imagine a customer can buy the same product from 3 websites. How would you write content that makes them choose ours?
  • When writing for a product you don’t know much about, what’s your research process?
  • Let’s say I ask you to write a page for custom packaging boxes. How would you make that content stand out from dozens of other websites doing the same?
  • What do you want the reader to feel or do after reading your content?
  • Your current city of residence?
  • This is a full-time, in-house position based at our Model Town office in Lahore. Please confirm if you’re open to working on-site with us.

Work Location: In person

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