Copywriter

About the Role:

We’re looking for a concept-driven, brand-savvy Copywriter with 3–4 years of experience in crafting impactful content, ideally within the advertising or branding industry. If you think strategically, write creatively, and thrive in fast-paced creative environments, we’d love to have you on board.

Key Responsibilities:

· Develop compelling copy for brand campaigns, digital ads, websites, social media, emailers, and more.

· Collaborate closely with creative directors, designers, and strategists to build integrated campaign ideas.

· Bring brand identities to life through tone, messaging, and storytelling.

· Translate briefs into fresh concepts and copy that connect with target audiences.

· Write sharp headlines, taglines, product descriptions, and long-form content when required.

· Ensure consistency in brand voice and quality across all content touchpoints.

· Stay updated on advertising trends, digital platforms, and consumer behavior.

Requirements:

· 1–3 years of copywriting experience, preferably in a creative agency or branding environment.

· A strong portfolio showcasing a mix of campaign work, brand stories, and digital content.

· Solid understanding of brand positioning, audience targeting, and creative strategy.

· Excellent written and verbal communication skills.

· Ability to ideate independently and also thrive in a collaborative team setting.

· Time management skills and the ability to handle multiple projects with tight deadlines.

Skills (Nice to Have):

Experience working with brands in Lifestyle, Advertising or Real Estate sectors.

Ability to brainstorm and pitch campaign ideas from scratch.

Knowledge of user behavior and psychology in digital communication.

Comfort presenting ideas and defending creative decisions.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹50,000.00 per month

Work Location: In person