Copywriter

Copywriter & Ghostwriter

5 years + experience Copywriting (Crypto/Trading/igaming)

Dubai based or willing to relocate – On-Site or Hybrid

A fast-growing AI-driven crypto platform is looking for a crypto focussed Copywriter & Ghostwriter to shape and own its brand narrative across product, social, and email and announcement channels.

This is not a generic content role. You’ll define the voice of a sophisticated, data-led platform that turns complex market intelligence into clear, confident communication. The product combines advanced AI systems with a live, simulated trading environment designed to make smarter investing more accessible and transparent.

The Opportunity

You will take full ownership of the brands voice — writing to editing short form copy for product and social to long-form articles and ghost-writing executive thought leadership and content.

You’ll work closely with founders and internal subject matter experts to translate complex financial and technical ideas into compelling, digestible narratives. While AI drafting tools are welcome, you are the final authority on clarity, tone, and accuracy.

Success in this role means delivering consistent, high-quality output that drives measurable engagement and brand performance.

What You’ll Be Responsible For

• Defining and maintaining a clear, concise voice and style guide
• Writing short form copy for product, announcements, email campaigns and social
• Producing long-form copy, product deep dives, and thought leadership pieces
• Ghost writing executive content (LinkedIn, X, internal communications)
• Building and maintaining a structured copy bank (hooks, CTAs, FAQs, headers)
• Scripting short-form video working in collaboration with Creative
• Managing an editorial calendar and tracking delivery against deadlines
• Working with Growth to measure performance (CTR, CVR, engagement etc)

What We’re Looking For

• 5+ years of professional copywriting/editorial experience in Crypto
• Strong portfolio across both short- and long-form copy in the Crypto space
• Experience in crypto, trading, or gaming storytelling
• Proven executive ghost-writing experience with discretion and voice mimicry
• Ability to simplify complex technical and financial concepts
• Copy for headlines, hooks, and conversion-focused microcopy
• Comfortable using AI drafting tools while owning brand, quality and accuracy
• Dubai-based (or willing to relocate)